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The Blogging Millionaire

SEO - Part Two

The Blogging Millionaire

Brandon Gaille - CEO of The Blogging Millionaire Media Network

Technology, Business, Marketing

4.8737 Ratings

🗓️ 20 March 2019

⏱️ 10 minutes

🧾️ Download transcript

Summary

This is the second part of a five part series where I answer some of the biggest questions about SEO.

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers

0:08.0

to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals.

0:17.0

So get ready to blog like a pro and make your traffic explode with your host, whose blog gets more than one million visitors every single month, Brandon Galey.

0:30.2

My name's Brandon Galey and welcome to episode 132 of The Blog Millionaire.

0:36.2

I'm continuing on in part two of this five-part series, which is

0:40.6

answering some of the most frequently and relevant questions to today's SEO landscape.

0:46.8

Let's go ahead and get right into this episode's big SEO question. That question is,

0:58.8

should I update post that are already on the first page of Google?

1:05.0

Myself along with many other experts are in agreement that you should leave posts that rank either number one or number two the way they are.

1:10.4

While Google's algorithm does have five to ten core factors that determine rankings,

1:16.7

there are also hundreds of other influencing factors in the algorithm.

1:21.0

When you are already nestled in the top two spots,

1:24.4

it is best not to rattle the cage of the 800-pound algorithm gorilla.

1:30.3

This goes for all in-post content changes.

1:35.2

Just changing the words in a single header or swapping out an image could put your

1:40.7

top ranking in jeopardy.

1:42.8

In the next episode, I will go over how you can solidify those posts that rank in the number one or number two position with off-page optimization.

1:53.6

Now let you know not to adjust the in post-post content of post-ranking in the top two spots,

2:00.2

let's go ahead and talk about the ones you

2:02.5

should be updating. The primary focus of post updating should be on the post that rank in the number

2:09.5

three through the number 10 spots on Google for keyword phrases that have at least 100

2:15.9

monthly searches.

...

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