SEO as a Game: Steven Schneider's Unique Perspective on Success

Your Brand Amplified

Bleav + Anika Jackson

Management, Entrepreneur, Public Relations, Entrepreneurship, Small Business, Marketing, Marketing Trends, Business Trends, Ai, Women-owned, Business, Sales Strategy, Artificial Intelligence, Sales, Social Media, Branding, Podcast, Communications

5.0 • 132 Ratings

🗓️ 29 August 2025

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Steven Schneider’s introduction to the world of SEO was serendipitous. While pursuing a degree in finance, he stumbled upon the concept of building websites and generating income through affiliate marketing. This revelation opened his eyes to the potential of SEO as a powerful tool for driving traffic and revenue. Unlike many who entered the field during the early days of Google, Steven’s perspective was shaped by a more contemporary understanding of digital marketing, allowing him to approach challenges with a fresh outlook.

Transcript

Click on a timestamp to play from that location

0:00.0	you're essentially investing in your future because you know it's the right thing to do. So why wouldn't you invest in your business, one of the same ways you invest in your 401K, your retirement? And that's how we look at SEO. It's a game of delayed gratification. But it's the same reason we all work out and we eat healthy. I mean, it's not an overnight thing, but you look back and you're like, damn, I'm wish I did this. I'm glad that I started when I did.
0:02.2	And it's the same thing with SEO. over and I think, but you look back and you're like, damn, I wish I did this. I'm glad that I started
0:21.3	when I did. And it's the same thing with SEO.
0:24.7	Step into the world of success with your brand amplified, the ultimate podcast designed to
0:30.3	unravel the intricacies of thriving businesses. I'm your host, Onica Jackson, and I'm on a
0:36.0	mission to uncover the stories, strategies,
0:38.5	and secrets that have propelled entrepreneurs and business leaders to success.
0:45.8	This is not going to be just another SEO conversation.
0:50.2	I'm really excited to have Steven Schneider here.
0:53.5	You are the founder of Trio SEO, and you have found your way accidentally into having a great career in performance marketing and SEO.
1:04.8	What's interesting is a lot of people who come on the show have been in it since the early days of Google.
1:10.1	So their perspective is very different than the one
1:12.0	you're going to bring. And I'm excited to hear your fresh perspective. So thank you for being here,
1:15.4	Stephen. Yes. Thank you for having me. It should be a fun conversation. Yeah. So how did you
1:19.8	accidentally get into this world? Yeah. So I stumbled upon it while I was in college. and I didn't really have a plan. I think like
1:31.0	most people at that age are just kind of coasting through, jumping the hoops. And I was studying
1:35.8	finance at the time and was just planning to sell my soul and go into VC banking and hate my
1:42.1	life for the next 40 years and cash out. So that was just a very
1:46.3	brutal path that I kind of knew was bound to happen. Thankfully, that was not the case. But
1:51.8	my good friend in college told me one day that he was building websites on the side and was
1:58.0	making upwards of like 10 to 15 grand a month while in college.
2:02.1	And my ears perked up because I just had never even thought that was a concept.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Bleav + Anika Jackson, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Bleav + Anika Jackson and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.