Welcome to the Creative Pen podcast. I'm Joanna Penn, thriller author and creative entrepreneur,

bringing you interviews, inspiration and information on writing, publishing options and marketing ideas for your book.

You can find the episode show notes, your free author blueprint and lots more information at

TheCreativepen.com. And that's Penn with a double N. And here's the show.

Hello, creatives. I'm Joanna Penn. And this is episode number 654 of the podcast and it is Tuesday 8th of November 22 as I record

this. In today's Inbetweenisode I'm talking to James Blatch about his lessons learned from writing

and marketing a second book in a series, marketing tips for new authors coming into self-publishing and for authors who want

to relaunch an older series, as well as talking about the self-publishing launch pad course

from self-publishing formula, which is open now as this goes out, with lessons taught by

Mark Dawson, as well as James and the team. Now, I'm an affiliate of the course

because it is excellent and in fact I closed down my own self-publishing course a few years back

because this one was better and they re-record the modules so it stays up to date, which is

super. So as an affiliate, if you buy through my link,

I receive a percentage of the sale at no extra cost to you.

So if you're interested in self-publishing launchpad, the course,

check it out at the creativepen.com forward slash launchpad,

all one word.

So the creative pen.com forward slash launchpad, or just go over to

self-publishingformula.com if you don't want to use my link. No worries. Right, let's get into the

interview. James Blatch is a historical military thriller author. He's also the co-founder of self-publishing formula,

Fuse Books, and the co-host of the self-publishing show. So welcome back to the podcast, James.

Hello, Joe. Thank you so much for having me back on. I'm excited to be here as always.

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