Sabrina Stocker: Skipping a Degree to Get an MBA and Breaking the Internet

Your Brand Amplified

Bleav + Anika Jackson

Small Business, Entrepreneur, Sales, Women-owned, Marketing Trends, Artificial Intelligence, Branding, Business Trends, Sales Strategy, Ai, Podcast, Communications, Social Media, Business, Management, Entrepreneurship, Marketing, Public Relations

5.0 • 132 Ratings

🗓️ 20 January 2023

⏱️ 29 minutes

🔗️ Recording | iTunes | RSS

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Summary

Sabrina Stocker is a tennis player, entrepreneur, and publicist known for her appearance on BBC One's The Apprentice. She is the founder of the largest tennis company in the UK and has since gone on to launch a software company that went viral.In this episode, you will learn the following:1. How Sabrina Stocker leveraged her personal brand to gain trust and generate half a million website subscribers within six weeks.2. The importance of long-term relationships with media outlets and a clear CTA for successful PR.3. How Sabrina Stocker was able to gain admission to an MBA program without a degree.Follow Sabrina on Instagram!We're happy you're here! Like the pod? Visit our website! Check out our sponsor PitchDB! Start your trial on Simplified!

Transcript

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0:00.0	Welcome to your brand amplified, the podcast where we interview marketers, publicists and
0:09.2	brands to learn their stories, what makes them tick,
0:13.0	and tips and tricks that make a difference.
0:15.5	I'm your host, Anika Jackson,
0:17.1	here with your brand Amplified's next expert guest,
0:20.1	Sabrina Stalker.
0:21.9	Sabrina, I'm so excited to speak with you today.
0:23.9	Thank you for being here.
0:25.5	Thank you for inviting me on.
0:27.0	I'm excited to hopefully share some interesting things
0:29.9	with your audience.
0:31.0	Yeah.
0:32.0	Well, so let's get into it. Let's share your story. You are now. your Yes, so I grew up as a tennis player and I was going around competing and by the age of 22 I had the largest tennis company in the UK.
0:50.0	And to fast forward a bit into the journey, I went on to the BBC One show The Apprentice.
0:55.7	And in the UK it's a really classy version compared to the world.
1:01.8	I was so much fun. I was pitching my tennis company and I got to the finals and off the back of that it was getting
1:08.4	about 8 million views a week so I was getting 30, 40, 50 selfies requests today when I was walking down the street.
1:16.0	It was crazy. It was this entire world of red carpets and radio and, you know, being noticed and when we got into lockdown unfortunately like my
1:27.4	company closed they had an events company so I was like I have staff to pay, I just had to refund 80,000 pounds over the weekend,
1:37.7	so the tournaments were cancelled. I didn't want to do. So we launched a software company and using all my tech contacts and media contacts on the apprentice, we pretty much went viral just on press. And when I say say viral we had half a million subscribers in our website within six weeks.
1:57.6	It was insane.
1:58.6	That is insane.
	...

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