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The Cycling Podcast

S9 Ep120: Kilometre 0 – A family affair

The Cycling Podcast

The Cycling Podcast

Sports, News, Sports News

4.73K Ratings

🗓️ 15 July 2021

⏱️ 27 minutes

🧾️ Download transcript

Summary

In this episode of Kilometre 0, we tell the story of one of the longest-running teams in the peloton. The AG2R-Citroën team is celebrating its 30th anniversary this year.

Vincent Lavenu's team started life as Chazal, sponsored by a charcuterie producer, in 1992 and rode the Tour de France for the first time in 1993, with former Vuelta winner Eric Caritoux and future Tour stage winner Jaan Kirsipuu in the line-up.

Later the team was sponsored by the supermarket chain Casino and insurance firm AG2R came on board as a co-sponsor in 1998 before taking over as title sponsors in 2000.

Arguably the team's most successful years, certainly in the Tour de France, were when Romain Bardet was riding in their colours. In this episode we hear from AG2R riders past and present, including Simon Gerrans, Larry Warbasse, Oliver Naesen and Aurelien Paret-Peintre, and discover there's more to the team than their now trademark brown shorts.

Kilometre 0 by The Cycling Podcast is powered by Supersapiens, energy management for committed athletes and coaches. See Supersapiens.com.

Transcript

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0:00.0

You are listening to Kilometre Zero by the Cycling Podcast, powered by Super Sapiens.

0:08.6

Energy Management for Community That Leads and Coaches.

0:13.2

Over the years we've spoken a lot about some of the longest surviving teams and long

0:19.9

standing sponsorships in cycling, from Lotto and Belgium to Movistar in Spain who recently

0:25.2

celebrated 40 years in the sport. But another team celebrating 30 years in the sport this

0:30.1

year is Ig2R La Mondiale Citron, or Azuduzer La Mondiale Citroen.

0:35.7

They started in 1992 as Chisal. Chisal was a Sharkutri firm and the whole team was built

0:41.2

then and is now around one man, the man who runs it, Vansand Lavenou. Lavenou himself

0:46.4

was a modest professional rider who started his career very late and Chisal initially came

0:51.0

in to support him with individual sponsorship and then together in 1992 they launched a team.

0:56.6

That team became Pitti Casino and in the mid-90s they even launched a crowdfunding appeal

1:01.2

to keep going. Before in 1997, Ig2R came on board and the team became known as Casino,

1:07.3

Ig2R Prevoyance. In 2000 it became known simply as Ig2R in 2008 as Ig2R La Mondiale and finally

1:15.3

in 2021 as Ig2R Citroen.

1:18.6

We all know that Citroen make cars but Ig2R is a huge insurance company based in Paris,

1:23.8

not a particularly well known company says Francois and always with a reputation for being

1:28.0

discreet but efficient. But for whom the cycling sponsorship seems really to have worked,

1:32.7

otherwise they wouldn't have been around for so long. They've over the years had one

1:36.5

zero podium, three turdre France podiums, they've won four tours down under, one torreno

1:41.4

andriatical, two Dolphinés, one Paranise and one turdre Swiss. They haven't won a monument

1:46.4

but they have won the Amstel Goldrace, Fleschwellone and Paris Tour. In this episode of Cormac

1:51.3

to Zero we're looking at a team that appears to really be run as a family affair. We'll

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