S8 E22: Eric Olden, Strata Identity

Code Story: Insights from Startup Tech Leaders

Noah Labhart - Startup Founder & CTO

Tech News, News, Business, Technology, Entrepreneurship, Careers

4.6 • 216 Ratings

🗓️ 12 September 2023

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

Eric Olden grew up in the Bay Area, as one of the few local natives, but enjoys the mountains of Colorado now, outside of Boulder. He and his family love to ski, mountain bike, and even visit the reservoir to do some surfing. Outside of these things, he is passionate ab out landscape architecture, and does it for fun on the side. Prior to his current venture, Eric was running a large division at Oracle, surrounding identity. He saw that most cloud customers were utilizing multiple clouds, but most tooling didn't allow for those cloud identities to play nice together. He saw this opportunity sitting in plain sight, and decided to step out and attack it. This is the creation story of Strata. Our Sponsors: * Check out Kinsta: https://kinsta.com * Check out Red Hat: https://www.redhat.com * Check out Vanta: https://vanta.com/CODESTORY Support this podcast at — https://redcircle.com/code-story/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

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0:00.0	So we started with a very small team of six people and a couple engineers in there that were the early, early team.
0:09.7	What I'll say is not in that early composition are any salespeople because what I found is that
0:16.6	anything that puts distance between the founders who are building this first generation of the
0:23.7	product figuring out what we need to solve, the message gets diluted and interpreted in correctly
0:29.8	and so forth. So we didn't hire anybody in sales for two years. And that allowed us to just get
0:36.7	that direct feedback from the market. I'm Eric
0:40.1	Golden, co-founder and CEO of Strata Identity. This is Code Story. A podcast bringing you
0:50.5	interviews with tech visionaries. Six months moonlighting. There's nothing like the backcats.
0:55.8	Who share what it takes to change in industry.
0:58.3	I don't exactly know what to do next.
1:00.2	Just took many goes to get right.
1:02.2	Who built the teams that have their back.
1:04.5	The company is its people.
1:06.1	The teams help each other.
1:07.5	She was proud of our team.
1:09.1	Keeping scalability top of mind.
1:11.6	All that infrastructure is a pain.
1:12.8	Yes, we've been fighting it as a group.
1:14.6	Total waste of time.
1:15.9	The stories you don't read in the headlines.
1:18.6	It's not an easy thing to achieve.
1:20.0	Took off the shelf and dusted it off and tried it again.
	...

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