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Code Story: Insights from Startup Tech Leaders

S8 E13: Colleen Schnettler, HelloQuery

Code Story: Insights from Startup Tech Leaders

Noah Labhart - Startup Founder & CTO

Tech News, News, Business, Technology, Entrepreneurship, Careers

4.6216 Ratings

🗓️ 11 July 2023

⏱️ 19 minutes

🧾️ Download transcript

Summary

Colleen Schnettler was a stay at home Mom for many years, taking care of her 3 children. When she was looking to return to work, she was looking for remote - and it seemed that programming was the best avenue. She taught herself rails development, with the goal of starting her own company. Outside of tech, she spends time with her family outdoors, and claims she is a meat and potatoes kinda gal, with some bark thins for desert. Recently, Colleen and her co-founder did a pivot of their previous offering, which was a package to solve reporting problems by embed them into your application. They are now focused on a SaaS tool, to provide this functionality for you. This is the creation story of HelloQuery. Our Sponsors: * Check out Kinsta: https://kinsta.com * Check out Red Hat: https://www.redhat.com * Check out Vanta: https://vanta.com/CODESTORY Support this podcast at — https://redcircle.com/code-story/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

Click on a timestamp to play from that location

0:00.0

So now what we do as we decide what features to put on our roadmap, we're trying to be very specific in the kind of customers that we want to attract.

0:07.9

So it's not everyone who needs reporting because, I mean, that's everyone that makes us indistinguishable from competitors.

0:14.9

So we are really focused on, okay, if you are a person who has this size business, you work in this industry, and you really have

0:22.0

this problem where you need to get your SQL queries to Google Sheets, you are our ideal customer.

0:26.2

What is important to you?

0:27.8

Is it important to you that you have a live link so your data is always fresh?

0:31.9

Is it important to you to get emails every week?

0:34.2

Those are the kinds of like really specific things we try to drill down into.

0:38.9

My name is Colleen Schnettler and I am the co-founder and CEO of Hello Query.

0:46.6

This is Code Story. A podcast bringing you interviews with tech visionaries.

0:52.3

Six months moonlighting.

0:53.7

There's nothing on the backhand. Who's messing out of the backcats.

0:55.8

Who share what it takes to change in industry.

0:58.3

I don't exactly know what to do next.

1:00.2

It took many goes to get right.

1:02.0

Who built the teams that have their back.

1:04.5

The company is its people.

1:06.1

The teams help each other achieve.

1:07.5

Most proud of our team.

1:09.0

Keeping scalability top of mind.

1:11.6

All that infrastructure was a pain.

1:12.8

Yes, we've been fighting it as we grew.

...

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