S8 Bonus: Vikram Chalana, Pictory

Code Story: Insights from Startup Tech Leaders

Noah Labhart - Startup Founder & CTO

Tech News, News, Business, Technology, Entrepreneurship, Careers

4.6 • 216 Ratings

🗓️ 31 August 2023

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

Vikram Chalana grew up in India, but has been in Seattle over 30 years. He graduated from the University of Washington, and actually met his wife in college. In fact, his kids now go to the same school, so his whole family are Huskies. Outside of tech, he loves anything outdoors - skiing, biking, and kayaking. In fact, at the recording of this episode, he just got back from climbing Mt. Kilimanjaro. Vikram noticed that content marketing has shifted from text to images to videos. In a prior organization, they only had 1 person who was trained to create videos, though the demand for assets was high. After attempting to learn tools to make these videos, he wanted to find a better way to generate this type of content. This is the creation story of Pictory. Our Sponsors: * Check out Kinsta: https://kinsta.com * Check out Red Hat: https://www.redhat.com * Check out Vanta: https://vanta.com/CODESTORY Support this podcast at — https://redcircle.com/code-story/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

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0:00.0	I wish we had built it for scale day one.
0:04.0	It definitely wasn't the case.
0:07.0	You never know how successful you're going to be.
0:10.0	You're hoping you get the first 10 customers and then you'll figure out how to scale efficiently.
0:17.0	So the example I gave you, for example, the decision to run video rendering on the cloud.
0:23.6	That was one of the pain points that kind of we struggled with.
0:28.4	As we grew from 50 to 5,000 customers in a matter of three months,
0:33.4	it was an intense scaling exercise for our servers.
0:38.3	I'm Vikram Chalana.
0:39.9	I'm the co-founder and CEO at Victory AI.
0:46.5	This is Code Story.
0:49.4	A podcast bringing you interviews with tech visionaries.
0:52.4	It's six months moonlighting.
0:53.7	There's nothing on the backcats.
0:55.8	Who share what it takes to change in industry.
0:58.3	I don't exactly know what to do next.
1:00.2	Just took many goes to get right.
1:02.2	Who built the teams that have their back.
1:04.5	The company is its people.
1:06.1	The teams help each other achieve.
1:07.5	Most proud of our team.
1:09.1	Keeping scalability top of mind.
	...

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