S7 Bonus: Rob Moore, Churnkey

Code Story: Insights from Startup Tech Leaders

Noah Labhart - Startup Founder & CTO

Tech News, News, Business, Technology, Entrepreneurship, Careers

4.6 • 216 Ratings

🗓️ 28 November 2022

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

Rob Moore was previously on the Code Story podcast back in Season 2, when he was building Floom - a marketplace built to make monetizing SaaS products easier. Three years ago, he moved to London with his now wife, as they got married a few months ago. Another update is he enjoys studying philosophy and how people think... and he tends to find good insight from Seneca. He applies a lot of his learnings to his personal life, but also to his startup ventures. Rob previously built a product called Waave. When their customer acquisition couldn't keep up with churn, they started building tools to help them figure out what was going on. They focused on a cancellation flow, and spent 6 months perfecting a tool that helped them fix their churn problem. This is the creation story of ChurnKey. Our Sponsors: * Check out Kinsta: https://kinsta.com * Check out Red Hat: https://www.redhat.com * Check out Vanta: https://vanta.com/CODESTORY Support this podcast at — https://redcircle.com/code-story/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

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0:00.0	So we were coming from this B2C world of building a video tool and if something went wrong,
0:08.0	it wasn't that big of a deal.
0:09.5	Like obviously it's not the best case scenario.
0:12.1	But when we started dealing with other companies' subscription and billing data, this isn't
0:16.3	in all the case.
0:17.3	You know, the margin for error is practically zero.
0:20.4	So even though it was an MVP,
0:22.0	our top priorities were making sure that the cancel flow experience for the end user was first
0:26.4	class and that there weren't going to be any billing or subscription bugs whatsoever.
0:31.9	So a lot of the time on our before release was just spent vetting this, making sure this was
0:37.4	100%.
0:38.1	My name is Rob Moore, and I'm the CTO at Churnkey.
0:47.6	This is Code Story, the podcast bringing you interviews with tech visionaries who share in the critical moments of what it takes to change in industry and build and lead a team that has your back.
1:02.3	I'm your host, Noah Laparte, and today how Rob Moore built a SaaS platform for customer retention so you can fix every type of churn.
1:13.5	All this and more on Code Story.
1:19.7	Rob Moore was previously on the Code Story podcast back in season two when he was building
1:24.0	Flume, a marketplace built to make monetizing SaaS products easier.
1:28.7	Three years ago, he moved to London with his now wife as they got married a few months ago.
1:33.2	He enjoys studying philosophy and how people think.
1:35.7	And he tends to find good insight from Seneca.
1:38.2	He applies a lot of his learnings to his personal life, but also to his startup ventures.
1:43.8	Rob previously built a product called Wave.
	...

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