S6 E19: Kirk Marple, Unstruk Data

Code Story: Insights from Startup Tech Leaders

Noah Labhart - Startup Founder & CTO

Tech News, News, Business, Technology, Entrepreneurship, Careers

4.6 • 216 Ratings

🗓️ 24 May 2022

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

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Summary

Kirk Marple has been a family man for 20+ years now. His kids are older now, in their 20's, which he finds amazing. He's been in tech for most of his whole career, but when he started out professionally, he wanted to be a chef. When he was 13, he wanted to attend culinary school - but then things changed, obviously, but he still cooks often, dabbling in stir fry and barbecue. After selling his prior company, which was heavy in the broadcast media space, Kirk ended up at General Motors. He started to learn about media data, and the value of getting the media data into computer vision algorithms. Five years later, he realized that no one had created a platform to do this yet... and he got started building it, on nights and weekends, first for podcast discovery. This is the creation story of Unstruk Data. Our Sponsors: * Check out Kinsta: https://kinsta.com * Check out Red Hat: https://www.redhat.com * Check out Vanta: https://vanta.com/CODESTORY Support this podcast at — https://redcircle.com/code-story/donations Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

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0:00.0	It's always interesting. I mean, you do enough customer discovery, you try and develop a mindset of kind of who you're building this for.
0:08.0	But there's so much to build a lot of times. And I mean, this isn't just a simple web app.
0:13.0	I mean, it's a deep platform that has to be robust and scalable out of the gate.
0:18.0	And we didn't really cut corners in that side, because we knew,
0:22.1	if this gets interesting to people, they're going to dump 100,000 files in this. I mean, so
0:26.3	they can't just kick over. We wanted to be more design-led in the UX first, so we wanted to have
0:31.0	it as an easy-to-use application from the top-down, but a very powerful platform from the bottom
0:35.9	up. This all starts with the data.
0:40.0	This is Kirk Marple, founder and CEO of Unstruck Data.
0:47.7	This is Code Story, the podcast bringing you interviews with tech visionaries, who share in the critical moments of what it takes to change in industry and build and lead.
0:59.5	A team that has your back.
1:02.3	I'm your host, Noah Laphart.
1:04.0	And today, how Kirk Marble gave you a way to find insights, even from within your unstructured data.
1:14.0	All this and more.
1:15.3	Oncoat Story.
1:19.6	Kirk Marple has been a family man for 20 plus years now.
1:23.1	His kids are older in their 20s, which he finds amazing.
1:26.5	He's been in tech for most of his career,
1:27.9	but when he started out professionally, he wanted to be a chef. When he was 13, he wanted
1:32.6	to attend culinary school, but then things changed, obviously, but he still cooked often,
1:37.6	dabbling in stir fry and barbecue. After selling his prior company, which was heavy in
1:42.2	the broadcast media space, Kirk ended up at General Motors.
	...

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