S2E362 Behind the Curtain: How to Have a Great Year Buffini Style

It's a Good Life

Brian Buffini

Entrepreneurship, Good, Entrepreneur, Business, Life, Coaching

4.4 • 2.4K Ratings

🗓️ 6 January 2026

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this moving and intimate episode of It’s a Good Life, Anna Buffini, Brian Buffini’s daughter and the company’s new social media manager, interviews her father about an array of topics. The two cover how to start the new year off right, best practices on goal setting, and the power of perseverance when times are tough.

Anna also shares the lessons she learned from years of competing as a top-ranked dressage athlete and the peace she feels as that chapter closes.

And Brian previews the upcoming Buffini Coaching Live, a free virtual event ton Jan. 22, that will feature inspirational leaders including Dr. Henry Cloud, Ken Coleman and Jon Acuff.

YOU WILL LEARN:

How to start the year off with motivation and momentum
How to keep showing up through the “middle season” when the work is high and the results feel slow.
How even setting a small goal can get you started on the right path to achieving bigger ones.

MENTIONED IN THIS EPISODE:

Buffini Coaching Live - Register Today

NOTEWORTHY QUOTES FROM THIS EPISODE:

“A bad plan executed violently beats the perfect plan never done.” – Brian Buffini

“You know, we're promised in this country life, liberty, and the pursuit of happiness. And to me, the pursuit of those resolutions is what happiness is.” — Brian Buffini

“We all want to control everything. But the one thing you can do is control your attitude for this day. You can control your effort for this day.”

“One thing I do when I'm feeling that negativity pull me down, will no matter what, list 10 things I'm grateful for.” — Brian Buffini

“If I was to say probably the strongest thing I've done as a on my own journey, just as a man, not as a husband, father, or businessman, is become unattached to things.” — Brian Buffini

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Transcript

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0:00.0	Welcome to It's a Good Life, the podcast for entrepreneurs, where it's all about growing yourself and your business.
0:09.6	Here's your host, founder of America's largest business coaching company, Brian Bafini.
0:17.4	Top of the morning to you, Brian Bafini here, and can I say top of the year to you?
0:22.2	I'm glad you joined me today. We're really excited to get your year off to a super start.
0:27.1	In December of last year, we did our bold predictions show from what we call our Bafini Coaching Live.
0:32.6	And we had 35,000 people join us live as we did our bold predictions for this year. And we also do something
0:39.5	else at these events, which is we have a very special group of VIP guests. A couple hundred
0:44.7	folks. We do a meet and greed. We hang out. We have a time together the night before. We hang out during
0:50.0	the time. And then we have a special session after the broadcast is over. And people kept coming up to me. I was, my daughter, Anna, has recently joined Buffini Company. And many of you know Anna, I've had her as a guest on the show as part of her pursuit of her Olympic journey as a world-class horse rider. And people said, oh, you're joining your dad. I go, she's like, yeah. She goes, I always want to hear your dad talk about this.
1:12.6	I've always wanted to know this from your dad. And so Anna turned to me at the end of night. She goes, a lot of people are asking a lot of questions, Dad. Why don't we do an episode like that? So we thought to start the year off fresh and new, and we have all kinds of exciting plans for the show
1:27.5	and what we're going to do here.
1:28.8	I'm going to do here.
1:28.9	I'm going to introduce it my co-host today, Anna Vafini, who's armed with a bunch of questions
1:33.9	that people want to know on how to get off to a strong start. So, daughter, welcome. Hey, Dad. I'm so
1:40.2	excited to be here with you today. I am very grateful and excited about my new role as a social
1:45.6	media manager. I absolutely love it. And yeah, we got so many questions at BCL and we thought
1:50.4	this was a great way to actually have you be the star of the show, but you in the hot seat.
1:56.7	It's been amazing to see the inner workings of Buffco. I've seen you come home and heard you talk about work for my whole life, but I've never actually been in the office day to day. And it's a really incredible place. And I can see why it's done so incredibly. And yeah, we just wanted to see how you think, pull behind the curtain a little bit and get some of your thoughts to people's questions. Okay. Well, my goal at the end of this is that my daughter still likes me and my wife still wants to stay married to me. So that's my number one objective. And maybe we can help some folks get off to a good start. Well, it was my choice to work for you. Yeah, that's good. It's, we're lucky. We're lucky we're best friends. Yeah. Okay, we say this every year, but I can't believe it's already 2026.
2:36.3	Every new year feels so exciting and hopeful, but I know entrepreneurs can feel like each year they're starting from scratch.
2:43.5	You, though, always seem to hit January with a ton of momentum and you're just ready to go.
2:48.5	How can the rest of us set ourselves up to start like that?
2:51.7	And if we weren't prepared, what can we do now?
	...

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