🧑‍🚀 “Ryan Reynolds did the Astronomer Ad” — His secret ad agency. Ty Haney’s Outdoor Voices boomerang. Huuuuge Trade Deal Week.
The Best One Yet
Nick & Jack Studios
4.6 • 9.8K Ratings
🗓️ 29 July 2025
⏱️ 28 minutes
🔗️ Recording | iTunes | RSS
🧾️ Download transcript
Summary
How did Gwyneth Paltrow appear in an Astronomer ad?... Ryan Reynolds’ secret ad agency and its new concept: “Fastervertising.”
As a trade war deadline nears, Japan and Europe cave to Trump… we discovered a template to the deals.
Outdoor Voices just rehired its founder, Ty Haney… but to bring back old glory, it’s bringing something new.
Plus, the untold origin story of… the Skateboard.
$SPY
Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… “The Skateboard 🛹 Defying Physics & Freaking Out Parents for 60 Years”
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About Us: The daily pop-biz news show making today’s top stories your business. Formerly known as Robinhood Snacks, TBOY Lite is hosted by Jack Crivici-Kramer & Nick Martell.
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Transcript
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| 0:00.0 | This is Nick. This is Jack. It's Tuesday, Tea Boy, Tuesday, July 29th. And today's part is the best one yet. This is a T-Boy. The top three pop business news stories you need to know today. I mean, Jack, today's stories are so good. What do you say? We jump right into it. You ready for the first story? Hit me, Jack. What do we got on today's T- boy? How did Astronomer, whose CEO was outed at that |
| 0:21.8 | Coldplay concert, already rebound by hiring Gwyneth Paltrow as its spokesperson? Now that is a |
| 0:29.2 | headline, Jack. The answer? Because Ryan Reynolds has a secret, mysterious ad agency. |
| 0:34.4 | That's how. And we'll tell you about it. For our second story, the trade war is beginning |
| 0:38.7 | the most important week of the year, and we just signed a deal with the European Union. So, what is |
| 0:44.2 | Trump's new negotiating strategy? It's two words, pain tolerance. And our third and final story, |
| 0:51.0 | Outdoor Voices, the disruptive Athleisure brand, has been struggling for a few years now. |
| 0:55.4 | But Outdoor Voices just deleted all their social media posts. And they did it because they're bringing back their founder. |
| 1:02.0 | Ty Haney. Yep, the OGOV. |
| 1:04.0 | Uh-huh. Is back. Back, baby. But yet he's, before we hit that wonderful mix of stories. |
| 1:09.4 | Whoa, what a mix of stories for a T-Boy Tuesday. |
| 1:12.2 | Love the Mixed Jack. |
| 1:13.2 | Yesterday we asked you a trivia question. |
| 1:15.1 | What kids product has been banned and then unband more than any other product? |
| 1:20.1 | It was banned in San Francisco, Philadelphia, and the entire nation of Norway. |
| 1:24.3 | And yet now it is seen all over those places. The answer isn't the trampoline or the |
| 1:29.9 | slingshot, although great guesses. Great guesses. Love those. Those were good guesses. The answer is |
| 1:34.7 | the skateboard. The skateboard, the skateboard. It is the most countercultural product ever created. |
| 1:41.0 | The whole skateboarding industry was banned by police departments seemingly everywhere. |
| 1:46.0 | Yet 70 years later, here we are. Skateboarding is now an Olympic sport. The skateboard is our |
| 1:52.0 | latest episode of our weekly show, The Best Idea Yet. Because the skateboard transcends trademarks, |
| 1:57.2 | it actually went viral thanks to a dozen different innovators. From the Santa Monica |
... |
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