Running A Call Like A Wiener Dog with Peter Nevland of Wizard of Ads

Waste No Day: A Home Services Motivational Podcast

Brian Burton & Nate Minnich

Entrepreneurship, Business:entrepreneurship, Business

5.0 • 548 Ratings

🗓️ 4 July 2022

⏱️ 85 minutes

🔗️ Recording | iTunes | RSS

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Summary

In today’s show, we are putting Peter Nevland in your passenger seat to discuss valuable lessons to be learned from the wiener dog. What do wiener dogs and the home services industry have in common? The answer is creating memorable experiences. We need each client we serve to be intrigued at our service and drawn to our interactions. There is too much on the line each time we step foot in the home to not be extraordinary; and the cost of acquiring each client is too great to not secure return business. Peter Nevland lives with his wife and three children in Austin, TX. His teams of Wizard of Ads partners have helped grow businesses since 2008. It’s very common for his clients to double and continue growing year after year. He holds a masters in materials science and engineering and worked as an engineer for Motorola before leaving in 2002 to tour the world for a decade as a spoken word performer and writing workshop teacher. He’s now released 3 books, 8 albums, 2 DVDs and endless smiles all over the world. Peter helps us understand how studying the wiener dog can lead to far better, and remarkable, client experiences.

Transcript

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0:00.0	What you'll find is when you're confident in who you are, you'll stop thinking so much about who you are.
0:07.7	And you'll start being able to focus on who they are and getting to know them and figuring out what they need or what they care about.
0:14.5	And when you can do that and you care about what they care about, well, suddenly you'll start seeing people writing checks much bigger than
0:22.5	they were writing to you before. We got this little poem where I said, the clincher of the poem was,
0:27.7	if you know who you are and care what they need, they'll throw roses at your feet.
0:37.1	Welcome to the Waste No Day podcast, a podcast specifically for and about the home services industry as it relates to plumbing, heating, air conditioning, and electrical.
0:48.9	More than a podcast, Waste No Day is a credo, a determination, a mindset.
0:54.5	It is a never-ending discipline. It is a never-ending discipline.
0:56.6	It is a refuse to lose pursuit.
0:59.1	It is a wake-up call every morning to waste no day.
1:03.1	Now here's your host, Brian Burton and Nate Minnick.
1:19.2	Hey. Hey, welcome to another episode of the Waste No Day podcast, your host, Nate and Brian, hanging out with you once again, and we've got an exciting new episode for you this week.
1:23.5	We are joined by Peter Nevelin.
1:25.5	He is an author, musician, and all-around Renaissance man.
1:29.2	He's going to be talking about us some interesting concepts of the weiner dog.
1:34.2	But before we do that, we're going to jump in our podcast here with the introduction.
1:39.5	And for that, we turn to Brian for our quote.
1:42.3	You cannot push anyone up a ladder unless he is willing to climb a little.
1:47.5	Andrew Carnegie.
1:50.0	Carnegie Steel, correct.
1:52.2	All right, all right, cool.
1:54.1	I like it.
	...

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