Running a Business with a Countercyclical Nature with Jarred Kessler: An EOFire Classic from 2022
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 30 May 2026
⏱️ 22 minutes
🧾️ Download transcript
Summary
From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Jarred Kessler, CEO and founder of EasyKnock, is a real estate and finance expert with leadership experience at firms like Goldman Sachs, pioneering the first residential sale-leaseback platform.
Top 3 Value Bombs
1. The world is messy, but some companies and people genuinely want to help.
2. Think outside the box, be tenacious, have thick skin, and expect to hear NO often.
3. Grit is underrated, and without it, problems hit from every direction.
Sponsors
HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com.
50 - Join JLD on his free '50 days to something' video series on YouTube and create something special in 50 days.
Transcript
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| 0:00.0 | Lights that Sparkfire Nation. JLD here and welcome to Entrepreneurs on Fire. |
| 0:07.3 | Brought to you by High Level, the all-on-one sales and marketing platform. |
| 0:11.0 | On today's classic episode, we'll be breaking down running a business with a countercyclical |
| 0:15.6 | nature. |
| 0:16.4 | And to draw these value bombs, I brought to Jared Kessler and the Eofire Studios. |
| 0:19.6 | Jared is a CEO and founder of |
| 0:21.1 | Easy Knock, a real estate and finance expert with leadership experience at firms like Goldman Sachs, |
| 0:25.6 | and he pioneered the first residential sale leaseback platform and so much more. |
| 0:30.6 | And say we talk about how the world is messy, but some companies and people genuinely want to |
| 0:34.4 | help and how grit is underrated and without it, problems hit from |
| 0:38.0 | every direction and so much more. And we have a big thank you to give our sponsors and Jared |
| 0:43.5 | for sponsoring today's episode. Stop duct taping your business together. High level runs your website, |
| 0:49.5 | your funnels, email, automation, scheduling, payments, and memberships all in one place. |
| 0:53.1 | And when you sign up at high level fire.com, you get a 30-day free trial, plus my |
| 0:58.2 | exclusive bonus stack that includes weekly office hours with me and much more. |
| 1:02.3 | Visit high-level fire.com. |
| 1:05.0 | High-level fire.com. |
| 1:07.9 | Fire Nation, are you ready to build something special in the next 50 days? Check out my free |
| 1:13.4 | YouTube series, 50 days to something short and strategic step-by-step videos by me, JLD. On day 50, |
| 1:20.9 | you'll have a valuable asset. And the best part is it's completely free. Visit eofire.com |
| 1:27.4 | slash YouTube and start day one today. |
| 1:31.9 | Jared, say what's up to Fire Nation and share something that you believe about becoming successful |
... |
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