Alright ladies and gentlemen it's Tuesday which means it's time for another real chalk podcast.

Hopefully your favorite day of the week I am sitting down with a with an old school friend.

The man that's behind the scenes of so many different brands also has developed and how would you say this?

Like co-founded and basically gave birth to some cool shit.

Yeah, yeah. Which I think is really cool because I remember when I first met you you had opened or you had started a brand called Flavor God which was just a massive.

Yeah massive brand. Yeah. And it also like just kind of took over what I thought was food on Instagram.

Yeah we pretty much yeah we pretty much hammered away on on social media.

We pretty much took over Instagram with our spices and people thought we were crazy because they're like you know how you get us all spices on Instagram when I can just go to the store but

yeah little that they know we did and we sold a lot of them but it was like pretty much anything that anybody was eating at any time.

Yeah was always supersetted with 100% like every photo every hot chicken the world was part of Flavor God it was like everywhere every

athlete every influencer. Yeah it was literally insane. I actually was dating a girl at the time that literally just traveled around with it.

It was like always in her purse. Yeah and then she'd be like I'm gonna take a photo real quick and make $200 like you.

Is that okay? What? Yeah you're like $150? You're like what is that photo?

You're paying for your car with the with the with the spicy season. Yeah. Yeah. No yeah it was crazy.

So that literally is what blew my mind because when I had moved to California I mean Instagram didn't exist yet.

Yeah it wasn't like a thing. Right. And then basically you know I started getting really good at CrossFit and then you know there was people in CrossFit who started Instagrams and they were like oh Ryan you got to do this like this is what this is what's cool when I was like well I already had a my space I already have a Facebook

like I'm tired of like another social media stream right so I wasn't really like into it. And then I remember people you know all of a sudden some people got like cars like yeah I'm

very outy like sponsored somebody was like here's a car that you can just you know drive around in this and post it and I was like wow this Instagram

thing is like for real yeah and then I opened my gym. Mm-hmm. After just a series of events which a lot of you guys out there know and then from being in the gym

I had met someone who was on something called shreds. Yep. This is Nikki actually for those of you who listen to my ex girlfriend. I know you will yeah. So basically after meeting Nikki she was telling me

if she had moved here for this brand called shreds right and then I looked into it and I was like oh wow this is like a really big thing. Oh yeah.

And then as I was looking into it I was like oh they all live in this place that's like yeah $10,000 a month for these apartments and I'm like and then they're all

...