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Disruptors

Rob interviews global Audemars Piguet CEO Francois Bennahmias [Business, mindset, entrepreneur, disruptors]

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.81.4K Ratings

🗓️ 26 December 2016

⏱️ 58 minutes

🧾️ Download transcript

Summary

Francois Bennahmias talks about the watch industry and Audemars Piguet. What the word "brand" means and what makes a unique brand. How to remain innovative and keep on growing. How the watch industry was affected by the recession and what he learned from this. He shares his hardest times, his vision and why he believes that "to break the rules you must first master them". On the second part of the audio, Rob talks about what he observed when visited Francois and the lessons he learned from this interview. [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0

Welcome to the Disruptive Entrepreneur Podcast.

0:05.0

For anyone who wants to make money and make a difference,

0:08.0

grow and leverage your enterprise better, get more done in less time,

0:12.0

outsource everything and create your ideal lifestyle.

0:15.0

And now, your host, 8 times best-selling author and double world record holder, Rob Moore.

0:29.0

Welcome to the disruptive entrepreneur podcast. This is Rob Moore here and I'm a little bit like a little boy at Legoland. I've flown over to Geneva,

0:37.0

La Brasses and I am looking across at a very charming man who's been charming us while we've been setting up.

0:45.7

He's been doing some singing for us and everything.

0:48.6

And I'm very excited to announce, I know you know because I've been telling you this is going

0:51.7

to be happening for a long while.

0:53.2

I have with me the CEO of Odomars-Pigay, Francois Benhamia.

0:59.7

How's the pronunciation?

1:00.7

Benhamia or Benhamia? Not too bad, but actually it's the best introduction ever.

1:05.0

Okay, good.

1:07.0

So it's okay, they didn't quite get the pronunciation of the name.

1:09.0

No, but you're good, you're good.

1:10.0

Okay, thank you.

1:11.0

Welcome, thanks for taking the time to do the podcast.

1:13.4

For people who maybe don't know you, could you kind of tell everyone who you are and what you do?

1:18.8

Yes, so I've been working for 22 years for the Marpet. I didn't graduate at anything. I became a professional golfer when I was 18 years old.

1:28.0

I played the tour for six years, then worked in the fashion industry for six years and then Odom R.

1:36.0

Okay, so you didn't qualify as in no university or anything like that?

...

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