As I was reading the book, it struck me that the subtitle of this book almost could have been Mark Cuban was wrong.

You know, maybe I should, maybe I should switch it.

It's not too late.

I like that subtitle.

I counted and you brought that up six more times in the book.

Yeah, you know, I mean, just wanted to make sure people didn't miss it.

So what is it like to pitch your dream on Shark Tank, get rejected on national TV in front of 8 million people and then turn that failure into a company

that Amazon later buys for more than a billion dollars. Our guests today did just that.

Jamie Siminoff is a serial inventor and the founder of Ring, the Home Security Technology Company,

and he documents this messy, high-stakes and ultimately inspirational startup journey in his new book,

which is out November 10th. It's called Ding Dong, How Ring went from Shark Tank Reject to

everyone's front door. Jamie, it's great to have you on the show. Thanks for having me,

well, Jamie, there's also more to your story. You're recently back at Amazon. You recently rejoined as a VP to lead ring and the rest of the company's home security businesses. But I want to start with the book before we get to some of the stuff that you're working on now. This is told from your perspective, but it's incredibly unvarnished. You're really tough on yourself at times.

You write about sending a nasty email to a venture capitalist

where you called investors whores.

You openly admit that your own aluminum design was, you know, the quote,

genius decision that sabotaged the first doorbot as Ring was originally known.

You know, I could go on.

There's more, but people, people should read the book. Why did you decide to write this book?

And why were you so brutally honest about your missteps? And what did you hope people would take

away from your own entrepreneurial journey? There's definitely like a bunch of things. but part of it to you just go to your unvarnished

side is that really is our culture at Ring and always has been.

...