Richard Branson on saying yes now and figuring it out later
ReThinking
TED
4.7 • 626 Ratings
🗓️ 18 June 2024
⏱️ 36 minutes
🧾️ Download transcript
Summary
Sir Richard Branson has spent his lifetime taking dreams and making them reality. As the founder of the Virgin Group, he's built more than 400 businesses spanning from retail to music to transport. In his spare time, he’s advocated for human rights and sustainability — and set world records for hot air ballooning and kitesurfing. Richard talks with Adam about what he’s learned about courage and risk-taking in more than half a century of entrepreneurship, unveils his distinctive view of competition, and shares what he thinks great leaders have in common. Richard’s new audiobook, "Losing and Finding My Virginity: The Full Story," is out now.
Transcripts for ReThinking are available at go.ted.com/RWAGscripts
ReThinking is produced by Cosmic Standard. Our Senior Producer is Jessica Glazer, our Engineer is Aja Simpson, our Technical Director is Jacob Winik, and our Executive Producer is Eliza Smith.
For the full text transcript, visit ted.com/podcasts/rethinking-with-adam-grant-transcripts
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Transcript
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| 0:00.0 | Gina's a muncher. |
| 0:02.3 | Jackson Nippler. |
| 0:04.5 | Lucy likes to linger. |
| 0:08.1 | But not for too long. |
| 0:10.2 | And Harry? |
| 0:11.9 | Thank you, Harry. |
| 0:13.5 | Mikado is the crunchy biscuit stick dipped in smooth milk chocolate |
| 0:17.3 | and makes other biscuits look so ordinary. |
| 0:20.3 | Mikado is deliciously Moorish. |
| 0:22.5 | However you enjoy it, make every day more Macardo. |
| 0:26.4 | Grab a pack in your local store today. |
| 0:28.5 | Find Macardo in the biscuit aisle. |
| 0:31.0 | Claire worked in the marketing department for an up-and-coming artisan bakery. |
| 0:35.9 | Unfortunately, the artisan bakery in question was so up and coming. |
| 0:40.9 | Nobody actually knew it existed. |
| 0:43.5 | But then she had the really good idea to use Canva to create a business plan. |
| 0:48.5 | It looked good, really, really good. |
| 0:51.9 | Their investors thought so too. |
| 0:54.1 | And now their hotcakes are selling like, well, exactly. |
| 0:58.9 | Thanks, Canber. |
| 1:00.5 | Hey there, it's Zoe and Georgia from Made by Mommas the podcast. |
| 1:03.5 | And this week we're sponsored by Cynch. |
... |
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