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Real Estate Training & Coaching School

Revive Your Listing: Sell Stale Listings Before They Expire or You Get Fired! (Part 2)

Real Estate Training & Coaching School

Real Estate Training & Coaching School

Business, Careers

4.7669 Ratings

🗓️ 17 January 2024

⏱️ 33 minutes

🧾️ Download transcript

Summary

Upgrade everything to be more competitive! Follow this simple plan to revive the listing and not just get more showings, but get it sold, maybe even with multiple offers! Welcome back to America's #1 Daily Podcast, featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? https://whylibertas.com/harris or text Tim directly 512-758-0206 IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris's Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://members.timandjulieharris.com 1.     Pictures.  Are they professional, bright, clutter-free, and truly highlight the home?  Did you skimp or skip key pictures believing the house would sell immediately?  Are they inappropriate for the season, like snow pictures in summer or the opposite?  Upgrade if necessary!   Add neighborhood amenity pictures.  Parks, pools, clubhouse, views. Change the lead photo of the property regularly so it doesn't get stale for buyers and agents who are used to looking at listings.  Avoid the 'billboard effect'. Ready to become an EXPIRED Listing Agent? As promised, here is the discount link for the EXPIRED LISTING LEADS: https://www.redx.com/affiliate/tim-and-julie-harris/?aff_code=670699 2.     Description.  Does your description make other agents and buyers feel like they have to see this house ASAP, or is it plain vanilla-sounding?  'Open and airy floorplan', and 'neutral decor' don't say anything unique.   3.     Do you have adequate signage? Some agents have skipped signs thinking the home will sell immediately.  What if there's a neighbor who wants to downsize, upsize, or get a house with a pool, and they're NOT online nonstop looking?   Huge News! Tim and Julie Harris are providing 250 live mastermind meet-ups in 2024. Chances are there is an event near you. Best part? These events are free! Grab your spot now: https://app.getriver.io/tim-and-julie What if there's someone who only wants that neighborhood?  Refer to our podcast about how to 'hot-rod' your real estate sign and turn it into a lead generation machine! 4.     Correct negative feedback or re-price the home accordingly.  Sometimes this is an easy fix, like removing excess furniture to show how spacious the floorplan is.  Maybe it's showing 'too dark' and needs all the lightbulbs changed out.  Maybe the seller isn't prepping the home before showings.  Find out! 5.     Stage the home.  There are many levels of staging, from using the seller's items but rearranging for a better feel, to full staging companies supplying everything, to simply re-working how rooms are used if the floorplan is unusual.   REAL ESTATE LEADS, LEADS and more LEADS: Question: What is Tim and Julie Harris's favorite PROBATE LEAD PROVIDER? Simple, https://alltheleads.com/harris

Transcript

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0:00.0

Welcome to Real Estate Coaching Radio starring award-winning real estate coaches and number one international bestselling authors, Tim and Julie Harris.

0:10.2

This is the number one daily radio show for realtors looking for a no BS authentic real-time coaching experience.

0:18.2

What's really working in today's market, how to generate more leads,

0:21.8

make more money, and have more time for what you love in your life. And now your host,

0:27.8

Tim and Julie Harris. Welcome back. Today is part two. We are focusing on how to revive your

0:34.9

stale listings for listing agents. This is very important information for you.

0:38.6

And if you're hoping to take on some listings, maybe you're hoping to take on some expired listings,

0:43.2

this information is absolute gold for you when you're actually, I think a lot of times clearing

0:48.2

your mindset and the mindset of that expired seller as to why the home didn't sell. So we're really

0:53.6

drilling down and giving you guys the

0:55.4

information you need so you can start pivoting all your best energies to becoming listing agents

0:59.5

because in a marketplace where there is a fair amount of uncertainty, especially around the

1:03.7

buyer agent's side of the transaction, you definitely want to be thinking about, well,

1:07.4

not even thinking about, you definitely want to be moving towards becoming a listing

1:11.2

agent and a listing agents are the ones who have all the leverage in the marketplace. And so just keep

1:16.5

that in mind as we're going through today's points. That's right. So yesterday was part one of this

1:19.9

three part series. Yesterday we talked about how to analyze a stale listing and we gave you some

1:24.4

specifics on that. Today is part two, we're going to talk about

1:27.5

upgrading everything so that you can be more competitive again to Tim's point, whether that

1:32.2

means you personally are sitting on a stale listing or you are picking up a new expired

1:36.7

yourself. The whole point is how to revitalize a stale listing. Let me pick up on something.

1:42.3

Somebody asked me about this in Instagram. So yesterday we talked about the fact that a new listing, new days in the market

...

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