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Boutique Chat

Retail Science and Systemization with Amy DeFauw, Katsch Boutique

Boutique Chat

Ashley Alderson

Business, Marketing, Retail, Boutiquetips, Fashionindustry, Fashionbusiness, Entrepreneurship, Businessstrategy

5853 Ratings

🗓️ 19 September 2023

⏱️ 38 minutes

🧾️ Download transcript

Summary

I am so excited to be joined this week by my friend Amy DeFauw, who is a multi-state multi-storeowner and has a wealth of experience as the CEO of Katsch Boutique. 

Today we’re talking all about retail art vs retail science — retail art being the love of the product, customers and marketing as opposed to retail science, i.e. the numbers, inventory management, financing and metrics. And we dive into what it takes to make the retail science side of your business come to life, allowing those numbers and spreadsheets to really speak to you.

Amy shares her approach to growing and managing multiple locations and a successful team, the lessons she learned along the way and how she cut out the overwhelm by systemizing her business!

 

Resources: 

Katsch Boutique: Website | Facebook | Instagram | Pinterest

 The Boutique Hub:  Website | Facebook | Instagram | Pinterest | TikTok | YouTube

Ashley Alderson: Instagram

Hubventory.com

Boutique Summit 2024

2024 Boutique Boss Planner

The Boutique Hub Membership

Boutique Hub Black

 

Transcript

Click on a timestamp to play from that location

0:00.0

So many of the successful retailers I know come with a both retail art side of the brain and retail

0:06.4

science side of the brain. Now the retail art side is most common to come by, right? It's the love of

0:11.7

the product and the customers and the marketing and all the reasons we get into this business for the

0:15.5

most part. But the retail science can be a little bit trickier to come by. And that's inventory management and the numbers

0:21.8

and financing and the things and the metrics that really make our businesses grow. Today I'm really

0:27.1

excited because we're going to talk a little bit about both sides of this brain, but also what does it

0:31.8

really take to make the retail science side of your business come to life and let those numbers

0:36.1

and inventory management spreadsheets really

0:38.3

speak to you. Today I'm talking to my friend Amy, the founder of Catch Boutique. Amy is a longtime

0:44.5

member of the hub, a part of our mastermind program. She's a multi-store owner in multi-states

0:49.3

and comes with a wealth of experience. She is as positive and genuine and smart as they come.

0:57.4

So today, this is a really insightful conversation about really the behind the scenes metrics

1:01.4

of what it takes for her to grow her business and to successfully grow multiple locations,

1:07.1

but also what it takes to grow a team to manage multiple locations. Amy has done a really great

1:12.5

job herself as well of cutting out some of that overwhelm by really systematizing her business.

1:19.3

So I know you're going to love this one. She's a wife, a mom, a business owner, super successful,

1:24.4

and just a great person to be around meet my friend amy the founder of catch

1:33.7

let's talk about your business strategy and the juicy details of what actually works from

1:38.5

mainstream fashion to fashion on main street and the entire ecosystem behind it how do we scale your company and do it with the balance and the happiness that we all seek?

1:48.0

Let's hear from those insiders, experts, and strategists that actually make it happen.

1:52.2

I'm your host, Ashley Alderson from the boutique hub, and I to the podcast this week. I am excited about this conversation because it's a timely one. And you're going to see why in just a minute. There's lots we got to cover. But Amy, welcome to the podcast this week.

2:19.6

Thank you for having me. I'm excited to be here. I have always admired you as a business owner and admired what you've built and have been so

...

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