Replay* | McMillions feat. Tarji Carter
We Talk Back
The Black Effect Podcast Network and iHeartPodcasts
4.4 • 737 Ratings
🗓️ 5 February 2026
⏱️ 74 minutes
🧾️ Download transcript
Summary
*Originally aired on May 1st, 2025
This week, Tambam and AJ welcome special guest Tarji Carter, founder and CEO of The Franchise Player, for an insightful conversation on franchising as a powerful vehicle for wealth building—especially within minority communities. Tarji shares her unexpected path into the industry, the mission behind her company, and why franchising can be a smarter option than starting from scratch. She breaks down common misconceptions, explains her unique consulting approach, and spotlights client success stories. Of course, the episode wouldn’t be complete without the ladies wrapping things up with a signature light-hearted “dumb bitch” story.
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Transcript
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| 0:00.0 | This is an I-Heart podcast. |
| 0:02.5 | Guaranteed Human. |
| 0:04.9 | 1969, Malcolm and Martin are gone. |
| 0:07.8 | America is in crisis. |
| 0:09.5 | At a Morehouse college, the students make their move. |
| 0:12.3 | These students, including a young Samuel L. Jackson, |
| 0:15.4 | locked up the members of the board of trustees, including Martin Luther King's senior. |
| 0:20.6 | It's the true story of protests and rebellion in black American history that you'll never |
| 0:24.9 | forget. |
| 0:25.9 | I'm Hans Charles. |
| 0:26.9 | I'm Mena Lake Lemoombo. |
| 0:28.1 | Listen to the A building on the IHeart Radio app, Apple Podcasts, or wherever you get your |
| 0:33.5 | podcasts. |
| 0:34.7 | When segregation was a law, one mysterious black club owner, Charlie Fitzgerald, had his own |
| 0:40.2 | rules. |
| 0:41.2 | Segregation and the day integration at night. |
| 0:44.3 | It was like stepping on another world. |
| 0:46.7 | Was he a businessman? |
| 0:48.1 | A criminal. |
| 0:49.6 | A hero. |
| 0:50.8 | Charlie was an example of power. |
| 0:53.8 | They had to crush you. |
... |
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