Replay: How Barstool Sports’ ex-CEO cooks up attention, with Food52’s Erika Ayers Badan

Masters of Scale

WaitWhat

Entrepreneurship, Business, Management, Reid Hoffman, Mindset, Diversity & Inclusion, Jeff Berman, Bob Safian, Startups

4.6 • 4.4K Ratings

🗓️ 24 December 2024

⏱️ 36 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this special holiday replay, we share a standout conversation of 2024 featuring ex-CEO of Barstool and current head of Food52, Erika Ayers Badan. She shares with Rapid Response why she made a dramatic career pivot — taking over Food52 — and why running Barstool was like “a heart attack every day.” She also explores lessons around cultivating a community of fans, and why, as a leader, “no” is often a better answer than “yes.”

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Transcript

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0:00.0	Many dealmakers spend countless valuable hours each week just entering data.
0:06.6	But with Affinity's AI-powered platform, you can automatically capture and organize all of your team's communications.
0:14.6	Affinity is used globally by over 3,000 firms and is the most trusted customer relationship management system for private capital.
0:22.7	Their new AI-powered tool, Deal Assist, enables teams to converse directly with their affinity CRM data
0:29.8	to uncover new insights, which means less time entering data and more time doing what we want
0:36.6	to be doing, finding and closing deals.
0:40.2	I'm talking about turning those, I think I know someone who knows someone, moments, into actual
0:45.4	warm intros and closed deals. See how Affinity can streamline your dealmaking process at
0:52.5	affinity.co.
0:58.4	Hey folks, Jeff Berman here, co-host of Masters of Scale.
1:03.5	Signups have begun for the 2025 Masters of Scale Business Award applications.
1:08.7	This is the second annual business awards for Masters of Scale that celebrate organizations that embody the qualities and achievement we highlight each week on our show.
1:13.9	Please do not think you have to be a Fortune 500 company to apply or a decacorn or a unicorn.
1:20.5	We want to hear your story, regardless of where you are on your journey, and we definitely want to celebrate your success.
1:27.0	Head over to Masters of Scale.com slash business awards right now to apply.
1:32.9	Hi, it's Bob Safian here, host of Rapid Response. Today on the show, we're running it back
1:38.8	with one of our favorite episodes of the year with Erica Ayers Badon. The holidays are all about community, and Erica
1:47.1	offers amazing insights about how to cultivate a community of online fans with fun and
1:53.3	authenticity at the heart. We hope you enjoy it. It's hard to put words and your arms around barstool sports because you can get caught up in the controversy of it all.
2:07.2	When I took the job, I had a lot of people in my network be like, you just committed career suicide and how could you go work at that disgusting, terrible place?
2:16.4	And you know what?
2:17.3	Like I loved that disgusting, terrible place? And you know what? Like, I loved that disgusting, terrible place.
	...

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