Hey folks, Jeff Berman here. We have something very special for you today, a fireside chat

between longtime innovators and friends, both of each others and of mine, our very own

Reid Hoffman and Inflection CEO, Dr. Sean White. This conversation was presented by inflection and recorded live at the 2025

Masters of Scale Summit. I hope you enjoy it. One of the things we're running into that's going to

have a serious problem are going to be mistaking AI for friends, right?

How do we get psychologically misled by the magic of these tools, devices, agents, companions, etc.?

So what do you think some of the really important things are relative to human psychology

and interaction that should be design principles about this agentic universe that we're rushing

into?

I love this topic because I think it's really important, right?

I'm sure that every one of you out here has at some point used your first chat pot and felt, wow, that feels human-like,

that feels really real, that sort of magical experience. And I think we want to keep that,

by the way. I think that is actually part of it being a really good interface. At the same time,

you want it to be transparent, right? And so you shouldn't feel bad about this.

Your brains are built to recognize people in things.

There are whole psychological conditions

where you'll see faces in trees and other objects.

There's a field of study called capatology.

That was part of human computer interaction as well,

that BJ Fogg had

sort of created, which was noticing that we applied some of the same social rules to computers

that we did to individuals, right? If this computer was really kind of critical, sometimes we think

...