Redefining Skincare For Rich Melanated Tones Everywhere Ft. Buttah Skin

Skin Anarchy

Ekta et al.

Fragrance, Fashion, Entertainment News, Fashion & Beauty, Education, Entrepreneurship, Skincare, Skin, News, Makeup, Style, Dermatology, Self-improvement, Beauty, Arts

4.2 • 2K Ratings

🗓️ 24 September 2025

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

On this episode of Skin Anarchy, host Dr. Ekta Yadav sits down with Tomara Watkins, President of Buttah Skin, to explore how the brand is redefining inclusivity, innovation, and culture in the beauty industry.

Tomara’s journey into leadership is as inspiring as it is unconventional—starting at the makeup counter, moving through digital marketing in its earliest days, and eventually rising to the top of Buttah Skin by embracing curiosity and mastering every corner of the business. Her story is a testament to resilience, creativity, and the value of asking the right questions.

Founded in 2018 by actor Dorian Renaud, Buttah Skin was built on the idea that melanin-rich skin deserves dedicated, effective care—not an afterthought. From tackling dark spots and hyperpigmentation to creating dermatologist-backed formulations, the brand has stayed true to that vision under Tomara’s leadership.

Listeners will get an inside look at hero products like the Tea Tree & Aloe Exfoliating Scrub and the Sterling Silver Eye Cream Applicator, both designed with intention and tested across diverse skin tones. Every launch reflects Buttah’s commitment to innovation with purpose, even if that means delaying revenue to get it right.

But what truly sets Buttah apart is its culture. With a team that represents a wide range of backgrounds and traditions, the brand honors diversity not just in its products but in every campaign and celebration. Tune in to hear how Buttah Skin blends science, heritage, and heart to set a new standard for inclusive skincare.

To learn more about Buttah Skin, visit their website and social media.

CHAPTERS:

(0:54) Early Inspirations & Entry into Beauty

(2:14) From Makeup Artist to Digital Marketing

(3:37) Becoming President of Buttah Skin

(4:31) Challenges in Digital Marketing’s Early Days

(7:00) Origins of Buttah Skin

(10:42) Hero Products & Innovation

(13:40) Eye Cream Applicator & Design Story

(15:29) Marketing, Authenticity & Brand DNA

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Transcript

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0:00.0	Hey guys, welcome back to Skin Anarchy. This is your host, Ecta. I'm very excited about the brand we're
0:07.1	interviewing today because I think there's very few brands out there that are really kind of
0:11.3	approaching skin care with this inclusivity mindset of it's for everybody. They're targeting concerns
0:17.2	that might be very specific to more melanated rich skin and also for all of us, right?
0:22.1	So I think that's very unique whenever I find a brand like that. So without further ado,
0:26.5	when I introduce you guys to the president of Butta Skin Tamara Watkins. Welcome Tamara. I'm so
0:32.2	excited to host you. Thank you. Thank you for having me. I'm excited to be here too.
0:36.5	Yeah, I'm excited to learn all about you. You have such an amazing background. It's very unique in terms of where you've worked, your experience.
0:43.4	I'd love for you to walk us kind of down memory lane if you don't mind and tell us about, you know, what got you into the beauty industry?
0:50.2	Like what led you here with your career?
0:53.9	So funny. Like if we want to go all the way that.
0:58.1	When I was in high school, I used to spend a lot of time at the libraries, the public libraries in Tallahassee, Florida, a panhandle area of Florida.
1:07.1	And I remember stumbling upon this book by Kevin Alquois, the makeup artist who has,
1:13.1	you know, who recently, unfortunately he passed. But seeing the images in his books just really
1:19.9	just inspired me when it came to beauty. And so I went off the college, studied chemistry
1:26.6	with the hopes of becoming a cosmetic formulator.
1:30.2	That didn't happen.
1:32.3	However, I started while I was in college, I started working for Mac and for Bobby Brown and just really thrust myself into the world of beauty.
1:41.5	And after working as a makeup artist, it was just a, it was a, it was a, it was a
1:46.5	grind as a so a 20-something year old. I lived in D.C. Most of the work was in New York at the time.
1:52.8	Like if you wanted to do like magazine work and, you know, fashion type of work, like you had to go back
1:58.6	and forth to deep to New York. And that just kind of, it was a grind on me.
	...

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