Rebuilding Life, Home, and Identity with Sheena Zadeh, Kosas Founder
Everything is the Best
Dear Media, Pia Baroncini
4.5 • 1.3K Ratings
🗓️ 4 February 2026
⏱️ 69 minutes
🧾️ Download transcript
Summary
This week I sit down with Sheena Zadeh, the founder of Kosas, for one of the most grounding and inspiring conversations I’ve had. We talk about everything from intuition and motherhood to rebuilding your life after unimaginable loss.
Sheena shares how Kosas was born from her own wellness journey, how becoming a mom shifted the way she executes and creates, and what it’s been like to rebuild her home and sense of safety after the LA fires. We get into leadership, creativity, skincare (her routine is shockingly simple), and what it means to stay connected to yourself even while running a rapidly growing company.
This episode is emotional, honest, and full of the kind of wisdom that makes you breathe a little deeper. I walked away so inspired by Sheena’s resilience and clarity, and I think you will too.
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Transcript
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| 0:00.0 | The following podcast is a Dear Media production. |
| 0:15.5 | Welcome to my type B life. |
| 0:18.3 | I've recently found out I'm a type C. |
| 0:20.7 | What's that? It's like when you're sometimes type A, but like definitely also type B. Oh, that's, you could describe me that way. Yeah, like certain things randomly, you're like very particular on. My house is very clean. Very clean. Very clean. But then like, I can't remember. No. Memory went out to go a while ago. The parking tickets still |
| 0:39.9 | happen to me. All the time. That's a type B that yeah, that doesn't happen to type A people. |
| 0:45.3 | Yeah, no, there's always just like a flow of parking tickets. It's part of my life. I'm like, I'll just, |
| 0:50.1 | I say to myself, this is, I'm going to spend $60 to park here. |
| 0:54.7 | I've decided. |
| 0:55.8 | My mom had to get used to that with me because she'd be like, I don't know, what, like read the thing. And I was like, you know what? We're going to be really late. I'm just going to charge, $60 is being charged to the game for this parking spot. And that's fine. Do you remember many years ago? |
| 1:11.5 | This must be like 10 years ago. |
| 1:12.9 | You had |
| 1:13.3 | a Kosis, like lunch at your house. Of course. I remember. You sat next to me. I know. Well, I don't know. |
| 1:19.0 | It's been so long. Yeah. I, that was like, what a lifetime ago. Because what the beauty industry |
| 1:25.9 | has gone through in the last 10 years since you started, |
| 1:28.7 | like I cannot imagine what that has been like. |
| 1:31.4 | I mean, same thing with me with fashion, right? |
| 1:33.1 | Like everybody has a brand now. |
| 1:34.5 | That's true. |
| 1:35.4 | I know. |
| 1:35.9 | No, it was just a, like it wasn't this way at all. |
| 1:38.7 | You couldn't have said anything about it being like saturated or there's brand after brand. |
| 1:43.1 | It was considered a like chill, |
... |
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