rebrands don't work

DRAMA MAMA

BENOFTHEWEEK

Fiction, News, Drama, Entertainment News, Comedy

4.9 • 3.3K Ratings

🗓️ 31 May 2023

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week Ben does a deep dive on Doja Cat's messy "rebrand". Ben compares content creator rebrands to that of musical artists and theorizes why the majority of rebrands fail. Stick around until the end of the episode when Ben reads YOUR drama! Grab your Liquid I.V. in bulk nationwide at Costco or you can get 20% off when you go to https://LIQUIDIV.COM and use code DRAMA at checkout. Watch the podcast on YouTube: https://bit.ly/DramaMamaYouTube Don’t forget to subscribe to the podcast for free wherever you're listening or by using this link: https://bit.ly/DramaMamaBENOFTHEWEEK If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://bit.ly/DramaMamaBENOFTHEWEEK Follow Ben on YouTube Follow Ben on Instagram Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Do you remember when Michelle Obama was like,
0:03.6	all children in America need to drink seven cups of water a day?
0:08.4	Because I do, and I tried it, and I tried almost every day,
0:11.6	and it's damn near impossible.
0:13.0	It's seven cups of water is like a gal,
0:16.3	and you can fill a car with that and drive to Alaska,
0:19.1	potentially.
0:20.4	But thankfully, a little sheet, a little hack
0:23.8	to get as hydra as possible with the water that you do drink
0:27.0	is liquid IV, baby.
0:29.0	It is like a delicious potion and a lixer of sorts
0:32.9	that you can add to your water.
0:34.8	It's got five essential vitamins, vitamins B3, B5, B6, B12,
0:39.1	and vitamin C.
0:40.0	C was feeling lonely so they threw her in there as well.
0:43.2	And it just basically like speed boosts the water
0:46.5	that you're drinking, helps you stay hydrated,
0:49.2	comes in 12 delicious, refreshing is not a word,
0:53.2	but we're gonna pretend like it is refreshing flavors,
0:56.4	and get this.
0:57.4	Grab your liquid IV in bulk nationwide at Costco,
0:59.9	or you can get 20% off when you go to liquidiv.com
	...

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