Welcome to the RANCRE show, commercial real estate with no stone left unturned.

Hey, everyone. Welcome to the RAN series show. I'm your host, Mike Tarvella, with the man, the myth, the legend. Will Coleman. Will, how are you on this beautiful day?

Howdy, Mike? I'm doing well. Just running the marathon one step at a time.

And today on the show, we've got the G-Dady himself.

The real man myth and legend.

Yeah, yeah.

Who needs no introduction.

I think he's one of the reasons that we're all here.

I mean, I'm myself.

I remember hearing a podcast with him four or five years ago, and then he reached out to me to join the team here.

So very thankful to have crossed paths with you and now excited to have you on the show.

Gino, how's it going?

Howdy, boys.

I'm doing fantastic.

Got me on a Friday afternoon and ready to go.

What are we talking about today?

So I think the one thing that you truly take pride in is for all the companies is the customer journey. And so I think just showcasing kind of what we've done on maybe the investing and

resident side, kind of what we've done, where we're

going and what we're doing now just to let residents, you know, residents, investors know,

kind of what that entails. We'll love to kind of hear, you know, why the customer journey

is so important. So if you guys got about three hours, I can give you about the three hour

answers. Whatever. This is a tough question for me. You know why? Because I started out sucking at this. I didn't know customer journeys. I didn't know customer experience. Customer service back in the 80s and 90s was a tagline, right? No one really thought about it until I think it was Herb Callagher from Southwest. I want everyone to write this down because this is truly important and this will revolutionize your business.

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