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Disruptors

RANT: STOP Avoiding This ONE Most Important Thing [Business, mindset, entrepreneur, disruptors]

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.81.4K Ratings

🗓️ 1 June 2021

⏱️ 6 minutes

🧾️ Download transcript

Summary

Rob needs to tell you how it is. Marketing is THE single most important thing in your business, stop avoiding it!   KEY TAKEAWAYS So many people busy themselves with so many things in their business that these tasks actually get in that way of the most important task of all, marketing. If your marketing is good then your sales won’t need too much work as it will be mostly order taking. BEST MOMENTS “You are wasting time, you are actively procrastinating”   “Never let the menial get in way of the meaningful”   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0

Wooo!

0:01.1

No, no, no, no, no, no, no!

0:04.2

If that's OMGLOLROMFLWTAF!

0:10.8

Right, so hopefully you get it.

0:12.0

You get my point.

0:12.8

My point is, marketing is the single most important function of any business.

0:17.7

Ridiculous excuses!

0:20.5

Cheers!

0:22.0

So, I had three consultation calls this week,

0:26.8

where I was just straight up with the people that I was consulted for and said,

0:31.2

I need to tell you how it is.

0:33.6

You are too busy doing stuff that's not important,

0:36.4

which is getting in the way of the single most important element of any business.

0:42.0

If you're a start-up, a scale-up, an entrepreneur,

0:45.6

a coach consultant, trainer, educator, speaker, marketer,

0:50.7

expert or authority, you name it.

0:53.2

If you are doing anything else other than what I'm about to tell you,

0:57.8

for at least 50, even 70 or 80% of your time, you are wasting time.

1:04.6

You are actively procrastinating.

1:07.4

Oh, I can't believe someone said to me, Rob.

1:10.2

I'm too busy trying to find someone to partner in my business to do marketing.

1:18.4

Someone said to me, Rob, I'm too busy trying to raise finance

...

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