Randy Hetrick: Navy SEAL & Founder of TRX

Suiting Up with Paul Rabil

Paul Rabil

Sports, Business

5 • 1.2K Ratings

🗓️ 26 February 2018

⏱️ 61 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Randy Hetrick is a fierce competitor. He’s driven to perform at the highest level — in whatever he does. After college, he entered the Navy and joined SEAL Team One, where he had a 14-year career, ending as a Lieutenant Commander, leading a squadron at the SEAL special missions unit. On a mission in Southeast Asia, Randy took his old Jiu-jitsu belt, anchored to a backdrop, and started what we now refer to as "Suspension Training". After his time as a SEAL, he applied and got into the Stanford Graduate School of Business where he learned how to start a company, raise money, and grow. Having learned how to sew as a SEAL, to modify gear, he spent the summer of Stanford perfecting his prototypes and shortly after graduating, incorporated TRX Systems. Today, TRX is in over 40,000 gyms worldwide, and is used by all professional sports leagues and teams. Randy's a dear friend of mine. We went the distance on starting a company, managing people, dealing with failure, acknowledging "gaps", and leaning into the "gots." Hosted by professional athlete and entrepreneur, Suiting Up Podcast is a show that explores the psychology, playbook of tools, and strategies of the most influential people in sports, entrepreneurship, and entertainment. Join the 2018 TRX Training Summit. Also, thanks to our sponsors, ZipRecruiter and Mattress Firm. Try ZipRecruiter for free HERE, and head to mattressfirm.com/podcast to get the play-by-play on how you can monumentally improve your sleep today, tonight and tomorrow.

Transcript

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0:00.0	As a
0:02.0	seal, the gaps kill you, as a, you know, as a bootstrap entrepreneur, the gaps kill you.
0:08.0	So you can't ignore them, you gotta try to fill them in.
0:11.0	But at some point you start to realize like man all I see
0:15.2	is gaps gaps gaps gaps everywhere yeah and that and that affects the way that you
0:19.8	communicate to your teams because if all you see is gaps then all you can talk to your
0:25.4	teams about is what's missing and what isn't the way it should be right and
0:29.7	pretty soon you realize like you're sucking all the mojo out of the environment and so I've started to
0:35.5	flip that and really start to focus more on the gots. My guest was a 14-year Navy SEAL
0:42.0	lieutenant and after a service he applied in attendance My guest was a 14-year Navy SEAL and lieutenant.
0:43.0	And after his service, he applied and attended Stanford's Graduate School of Business.
0:47.0	Then in lieu of a traditional internship with private equity or venture capital,
0:51.0	instead he taught himself how to sew, and built his first product.
0:55.0	And with $350,000 in private capital, he built TRX system into what's today a $60 million year
1:02.2	business with year-over every year growth projected to
1:04.7	only take the products and category further.
1:08.4	If you don't know what TRX is, you've probably seen them at your gym.
1:11.8	They're the yellow straps hanging from a ceiling, monkey bars,
1:14.7	or anchored against a wall.
1:16.1	It's one of my favorite forms of training.
1:18.8	Welcome to an all new episode of Suiting Up podcast,
1:21.5	a show where I dive into the stories of some in today's leading
	...

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