Rachel Drori: Daily Harvest Founder and CEO

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.7 • 3K Ratings

🗓️ 1 February 2021

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

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Summary

In 2015, Rachel Drori saw a gap in the health and food industry and seized the moment to create something new that would change the way Americans ate daily. Drori founded Daily Harvest, a brand dedicated to making organic, healthy foods accessible and convenient—no matter your hectic work schedule. Since its launch, the brand has grown its offerings into 75 items across nine collections available nationwide that are prepackaged in 100% compostable and recyclable packaging and delivered directly onto your doorstep. On this episode of Second Life, find out how Drori used her past career in marketing at major companies such as Gilt Groupe and American Express to propel herself forward and build a brand that is making a difference.

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Transcript

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0:00.0	This episode is sponsored by Estee Lauder. Estee Lauder's Advanced Night Repair Serum
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0:28.0	Try Estee Lauder's Advanced Night Repair Serum tonight and wake up to radiant skin.
0:33.6	Hi everyone, I'm Hillary Kerr, the co-founder and chief content officer of Who What Wear,
0:45.6	and this is Second Life, a podcast spotlighting women who have truly inspiring careers.
0:53.1	We're talking about their work journeys, what they've learned from the process of setting aside
0:58.0	their doubts or fears, and what happens when they embark on their second life.
1:03.3	Today on the podcast, I'm speaking with the innovator and entrepreneur behind Daily Harvest,
1:08.9	Rachel Dory. As Rachel puts it, she started daily harvest because she was hangry.
1:14.8	While working at her corporate job, she was tired of compromising on wholesome,
1:18.9	nourishing food in the name of convenience. In 2015, she founded Daily Harvest in an effort
1:25.2	to bridge that gap using organic fruits and vegetables picked at their nutritional peak,
1:30.6	frozen on the farm with an hours of harvest, chef crafted for taste, and delivered in a pre-prepped
1:37.2	format directly to customers' doorsteps. Today, the brand has over 75 items across nine collections,
1:45.9	including smoothies, harvest bowls, flatbreads and ice creams, which are packaged in 100%
1:53.2	compostable and recyclable materials and shipnation-wide. In Daily Harvest series B-Round of Funding,
2:01.1	Rachel raised $43 million from investors, including a few you may have heard of,
2:07.5	like Serena Williams, Bobby Flay, and Gwyneth Paltrow. But, before Rachel was reinventing the way
2:14.5	Americans eat, she actually worked in marketing for companies like Gilt Group,
	...

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