Quantity vs Quality: What's Better For Link Building? | Ep. #605

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 28 March 2018

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #605, Eric and Neil discuss whether you should focus on quantity or quality when it comes to link building. Tune in to hear what you might be doing wrong. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Quantity vs Quality: What's Better For Link Building? [00:43] Neil finds that neither proves more useful than the other. Slow and steady wins the race. [01:02] This means whether you post ten links per month or three with high quality content, consistency is the only thing that matters. [01:52] You never consider link-building when you’re starting your business, but it matters. [02:20] When starting out, focus on letting people know who you are and what your brand is. [02:45] Eric builds the majority of his links on Singlegrain. [02:56] He and his company focus on quantity and find that quality isn’t always a factor. [03:15] Now, Singlegrain pulls in 100,000 visitors per month. [03:25] Don’t post junk, but quality rarely matters. [03:45] Don’t always link back to your homepage, rather provide relevant information. [04:25] Though it’s not the sexiest answer, time is always your friend and visitors will grow in time if you remain consistent. [04:28] That’s all for today! [04:31] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to rank higher on Google, you got to look at your page speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your load time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we are going to talk about quantity versus quality.
1:01.0	What is better for link building? So,, I mean you and I, I mean we've tried
1:05.6	time. Yeah we've tried times where we go very hard with quantity and then also for quality too.
1:11.1	I'm curious, what's them better for you?
1:13.0	Neither, funny enough times them the best for me.
1:16.0	It doesn't matter if I build high quality links or I build a lot of them.
1:20.0	I found that slow and steady wins the race and not slow and steady wins a race because they want
1:25.8	Google wants you to be building links over time for 12 months but I found that slow and steady
	...

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