Usually when a company can afford a PR company on retainer every month, they already have budget for marketing.

Usually this means that this company has a larger marketing budget and likely some part of that will go to influencer marketing as well.

Now that's not a guarantee, but that's usually a good bet.

Welcome to the full-time influencer podcast.

I'm your host, Tina Lee, and I'll be sharing industry knowledge and social media tips

through weekly interviews with established creators and Q&A sessions.

Our goal is to help you decode social media, become a full-time influencer, and do what

you love for a living. Let's dive in.

Hello creators, welcome back to another minisode. Today I'm going to answer a very frequently

asked question that is, where can I find brand deals? Now, there are four main places that I have

categorized where influencers and content creators

generally find their brand deals.

There may be some exceptions to this, of course, but it's mainly through these four main

channels or ways.

Starting with number one, usually influencers and content creators can reach out to the in-house marketing or PR of a brand or company

and propose to them a collaboration that way. Alternatively, of course, they can also reach out to you

directly via DM or email. Usually they reach out directly through email if your email is readily

available. Very rarely do in-house marketing or

PR reach out via DM unless it's to sort of gauge your interest and maybe get your email and

see what your best contact is. But usually if you have your email in your bio, then they usually

won't even DM you. They will just email you directly. So what in-house marketing

or PR really means is just the marketing team within the company itself. Depending on the size of the

...