Purlisse - How Entrepreneurs Overcome Adversity

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 5 June 2019

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In today's special episode, we bring you our interview with Jennifer Yen, Founder of Purlisse and Yensa brands, live at the Fashion Digital LA 2019.

Listen as Ramon Vela interviews Jennifer Yen, a former villain on the Power Rangers TV show turned entrepreneur, as she recounts the advice she received when she sought to raise funds to keep her business going. The advice: "Why don't you sell your through your problems". She followed this advice and today her companies are 100% self-financed.

In this brief special episode, Jennifer shares with us the story of building a brand. Including everything from what inspired her to start the business, what problems do her products and brands solve, 3 pieces of advice she would give to Entrepreneurs starting a brand, and how she overcame emotional and financial struggles as an entrepreneur.

Check out other episodes at https://www.commercefocused.com/

For more on Purlisse, visit: https://purlisse.com/

For more on Yensa, visit: https://yensa.com/

Transcript

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0:00.0	Recorded at the Retention Science Studios.
0:08.3	This isn't your average entrepreneur or e-commerce podcast, and I'm not your average host.
0:14.6	This is the story of a brand, and I'm Ramon Bellen.
0:20.9	Here's another tool you should know about.
0:23.2	Meet Edgar, a social media management tool for small business owners.
0:27.6	Now, we know social media is important, but it could be time consuming.
0:31.3	And that's where Meet Edgar provides an effective way of creating, scheduling, and organizing content to automate publishing.
0:38.5	And here's the cool part.
0:43.6	They automatically generate social media updates for your content and post them even when you get to the end of your content queue. Here at The Story Behind the Brand, we use them, and I suggest
0:48.9	you try them too. You can find them at Meet Edgar.com. Busy running your own business and no time for marketing?
0:57.3	Well, let me introduce you to AXI Digital Marketing.
1:01.9	I've used them in my own business and I personally recommend them.
1:06.0	AXI Digital Marketing specializes in small to medium-sized businesses
1:10.1	and can help set up your
1:11.8	digital marketing program from scratch in a matter of days, or they can help refresh an existing
1:17.8	one. AXI has expertise in email marketing, social media, data management, e-commerce integration,
1:24.7	and web development. Visit AXIigitalmarketing.com for more information.
1:30.0	That's AXI Digital Marketing.com.
1:34.8	Hi, everyone.
1:35.9	This is Ramon Vela with another episode of the story of a brand.
1:39.6	Today we're at the Fashion Digital L.A.
1:41.9	Here at the Skorball Center,
	...

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