Okay, welcome everybody to the next episode of the Boosley podcast and we've got a real

treat for you today. So my name is Liam Carolyn. I'm the co-host and if you're tuning in

on the podcast, thank you very much for being here. If you're on the live, as we've gone

live on Facebook, again, let's know you're here by just drop in a comment beneath the recording.

So today we're going to be shining the Boosley spotlight on the book direct blueprint

and one of its co-authors. So if you haven't heard already, I don't know where you've been,

but we've got the book direct blueprint, which is coming out in December 2022 and it takes

some of the best industry experts from across hospitality put them all into one place and

gives you the blueprint as a host on what you should be considering with your hospitality

business. Today we've got Humphrey Bowls from Super Hog. Super Hog is featured in the

book and we're really excited really to dive into Humphrey's sort of chapter and also find a

bit more about Super Hog and himself today. Super Hog, if you haven't heard from it, is a digital

trust platform with embedded insurance providing a highly effective risk management toolkit,

servicing commercial customers in the short-term rental market and we're going to really unpack

what that means. So welcome along Humphrey and thank you for joining us today. Liam, it's a pleasure

to be here. Thank you for having me. I'm so excited to dive in. So let's really start the question

which I get asked all the time and the number one question I get from hosts wanting a direct

book and website, as you know, Bruce Lee's all about direct bookens, is what happens if a guest

causes damage through Airbnb, they feel as though they're covered, they've got host guarantee,

what happens when it's direct and how would you answer that? I think it's fascinating that you're

saying it's the number one question when it comes to direct bookings. I've always found the number one

question is how much money can I make? That's why people want more direct bookings. So I guess

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