Prolific Media - Why You Should Never be Comfortable

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 7 January 2020

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In Part 2 of this special feature, we continue our discussion with Ramzey Nassar, Jacob Chandler, and Nick Raschke founders of Prolific Media, about growing and managing a leading new-age digital advertising agency.

In part 2 Ramzey, Jacob, and Nick discuss Why brands are going to start paying more attention to "Return on Ad Spend", How to increase online revenue 335%, Advice for new and established brands, Why you should be obsessed with identifying and knowing who your customer is, Why you should never be comfortable, Why you shouldn't listen to platform (FB, Pinterest, Snapchat) reps? Why a new brand doesn't need 1000's to succeed in digital advertising, Why email should be your bread and butter, Why you shouldn't depend on one platform (FB, Pinterest, Snapchat), Why Pinterest is underutilized, Why Snapchat is the one to watch in the future, and so much more.

Join us while Ramon Vela interviews Ramzey, Jacob, and Nick in Part 2 of this episode and listen to them share the inside story of a brand.

For more on Prolific Media visit: https://www.prolific.media/

Visit the partners who make this show possible:
Privy - https://www.privy.com/cf
Churn Buster - https://churnbuster.io/pod
Retention Science - RetentionScience.com

Transcript

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0:00.0	Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host.
0:14.4	This is The Story of a Brand with your host, Ramon Vela.
0:21.4	Are you comfortable with where you are
0:23.4	because you should never be comfortable where you are?
0:26.2	And always question, why are we where we are
0:28.8	and can we be doing better?
0:30.8	Perfect example would be Akira.
0:32.7	They thought they were doing great.
0:34.6	They thought everything was just amazing
0:36.5	and their results were not bad.
0:38.4	But when you can take the same budget and increase revenue 335%, that is a huge difference to
0:44.6	someone's bottom line.
0:50.3	Hey, thanks very much for joining us today. This is going to be a fantastic episode. However, before we begin, I have something kind of serious to talk to you about. Now, did you know that on average 15% of online credit card payments get declined? Now, if you're a subscription business, this can have a huge impact on your churn rate. Now the good news is that most of this is recoverable.
1:13.3	Churnbuster helps subscription businesses recover failed payments and reactivate those subscriptions.
1:19.1	Now plugged right into your payment processor and resolves billing issues automatically.
1:23.9	Now getting set up with Turnbuster takes less than five minutes, and if you're just getting
1:28.3	started, you can try out their free plan for recharge. To learn more, visit churnbuster.io slash P-O-D.
1:36.0	Again, that's churnbuster.io-slash-P-O-D. You know what stinks? It's spending all your
1:43.7	freaking money on driving traffic to your site,
1:46.2	but only converting one or maybe 2% of them to sales. Now, this is a really common problem,
1:51.9	and fortunately, Privy is sitting out to solve this. Over 300,000 loyal business owners
1:57.7	trust Privy with list growth and increasing conversion. So if you want to
	...

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