PPL Is Changing In 2026 — Here’s What You Must Know | Wholesaling Inc Show
Wholesale Hotline | Brent Daniels
Wholesale Hotline
4.9 • 586 Ratings
🗓️ 4 February 2026
⏱️ 52 minutes
🧾️ Download transcript
Summary
Welcome to Wholesale Hotline Podcast (Wholesaling Inc Edition), where Brent brings unmatched energy and no-BS strategies straight from his own real-world wholesaling business to help you crush it in yours.
Show notes -- in this episode we'll cover:
- Master cold calling, lead generation, and sales scripts to consistently close deals.
- You’ll learn the latest on the most cutting-edge techniques—like PPC, texting, and automated follow-up systems.
- Learn how to build confidence, overcome objections, and dominate your local market.
- Brent shows how talking to people is the fastest, most direct path to wholesale success.
- Real-life case studies, role plays, and mindset shifts that turn hustle into high income.
Please give us a rating and let us know how we are doing!
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☎️ Welcome to Wholesale Hotline & TTP Breakout🦏🍌! ☎️
Brent Daniels is a multi-million dollar wholesaler in Phoenix, Arizona… and the creator of “Talk To People” — a simple, low cost, and incredibly effective telephone marketing program...
Also known as “TTP”... it helps wholesalers do more, bigger, and more profitable deals by replacing traditional paid advertising (postcards, yellow letters, bandit signs, and PPC) with being proactive and taking action every single day!
Brent has personally coached over 1,000 wholesalers enrolled in his “Cold Calling Mastery” training, and helped 10,000’s of others who listen to him host the Wholesaling Inc. podcast, watch his YouTube channel, and attend his live events...
A natural leader, Brent combines his passion for helping others with his high energy, “don’t-wait-around-for-business” attitude to help you CRUSH your wholesaling goals as quickly and easily as possible!
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JOIN BRENT FOR THE LIVE SHOW EVERY WEDNESDAY AT 10:00 AM ARIZONA TIME: https://www.youtube.com/c/BrentDanielsRealEstateCoach/
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💲 USE THIS LINK FOR DISCOUNTS AND FREEBIES TO USE IN YOUR BUSINESS: ttplinks.com 💲
Become a "TTP Insider" for exclusive tools and trainings (it's FREE to join)!: https://www.talktopeople.com/insider/
Want to work with me one-on-one? 📞 Book a call with my team!: https://www.talktopeople.com/coaching
Service for Distressed Property Lists and Property Valuations - “TTP Data!”: http://ttpdata.com/
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🔌 PLUG IN & SUBSCRIBE 🔌
🔸 Brent Daniels's YouTube: https://www.youtube.com/c/BrentDanielsRealEstateCoach/
🔹 Brent’s IG: https://www.instagram.com/brentdaniels_ttp/
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🤝 #SQUADUP & GET MORE DEALS DONE in the Wholesale Hotline LIVE Facebook group: https://www.facebook.com/groups/759418414582645 🤝
‼️‼️Pro tip: Make a post with your market & what you need help with‼️‼️
Transcript
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| 0:00.0 | You are listening to another TTP breakout with Brent Daniels on the Wholesale Hotline podcast. |
| 0:14.5 | Now, wait a second. |
| 0:15.9 | Real quick, because I see the comments in the video going bananas. |
| 0:23.6 | Oh, you're selling this lead to multiple people. The mystery with PPL is where did these leads come from, right? |
| 0:50.2 | And I know with property leads, you guys, the way that you guys were born and raised was search first, right? |
| 0:53.6 | These are search engine optimization or paper click. |
| 0:54.1 | Correct. And then the volume gets big. So you have pay-per-click. Correct. |
| 0:57.9 | And then the volume gets big, so you have to expand the different sources. |
| 1:01.1 | So talk to me about how you guys find your leads. |
| 1:02.9 | Yeah, so that's a great question. |
| 1:08.1 | Spot on started with some really fantastic organic SEO sites. |
| 1:14.3 | Sort of capped that out in terms of volume, shifted into paid ads, |
| 1:14.8 | PPC. |
| 1:21.5 | In terms of other marketing channels, I mean, we do everything under the sun that you can think of in terms of inbound. |
| 1:25.1 | You've probably heard people say, well, this lead source, Facebook stinks or this lead source |
| 1:31.0 | TikTok stinks or whatever the thing is. |
| 1:33.7 | But what we've actually found is we can make any lead source good as long as we remove |
| 1:38.7 | enough of the nonsense. |
| 1:40.3 | If you take 100 organic SEO leads versus 100 meta leads, SEO is probably going to perform better. |
| 1:46.7 | But if you take those 100 and you break it down to 30 that are like, I want to sell in a reasonable timeline, you know, 30, 60, 90 days, I have some sort of motivation, divorce, foreclosure, pre foreclosure, whatever the thing is, those terms of the |
| 2:03.3 | data that we found, you know, transfer and title selling to somebody, there's going to be enough |
| 2:07.7 | of those that sell to give people a shot to buy house. So if we filter out enough of the nonsense, |
... |
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