Podcasting Return on Investment For You And Your Guest | Wade Galt

Podcasting Made Simple

Alex Sanfilippo, PodMatch.com

Education, Content Marketing, Podcast Guesting, Podcast Hosts, Podcasting, How To, Audience Growth, Podcast Guests, Business, Podcasters, Marketing, Monetization, Technology

5 • 671 Ratings

🗓️ 20 September 2022

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

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Summary

Send Us a Text Message MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/193 In this episode, Wade Galt shares what he’s learned about inspiring his podcast guests to share their interview episodes with Wade on their social media while he builds relationships with them. It can be very frustrating to invest hours of time and hundreds of dollars or more into an episode, only to have it receive little or no support from the person you interviewed. Wade shares how to create a promotional experienc...

Transcript

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0:00.0	You're listening to Podcasting Made Simple, where we deliver weekly masterclass episodes
0:09.8	that help podcast hosts and podcast guests elevate their podcasting game.
0:14.2	I am your host, Alex San Felipe.
0:16.7	Today's episode features audio from a session of the latest PodPro's quarterly event.
0:21.3	To learn more about the speaker in this episode, along with other helpful resources,
0:25.2	including the video version of this episode and links to attend next quarter's event,
0:29.7	please visit Podpros.com slash 193.
0:33.2	And now please enjoy today's episode.
0:40.6	Thanks so much for having me, Alex.
0:42.2	Really appreciate all you've done for me and my work.
0:44.9	Welcome, everybody.
0:45.7	My name is Wade Galt.
0:46.6	I'm here to talk to you about how to maximize the relationship and marketing,
0:50.8	return on investment with your podcast guests.
0:54.0	Now, if you've ever done a podcast and released one, you know that some people will share
0:57.6	your episodes, some won't.
0:59.2	Some people, you get really excited about having on your show and you have them on and you
1:03.7	think you're going to be besties, but you never talk again.
1:06.5	Sometimes you'll get really big name people and you think that's going to be awesome for your
1:09.8	show, but maybe they don't share it because they have so much going on, or maybe it doesn't hit, or maybe there's just so many episodes of them out there that yours doesn't really get the traffic.
1:19.0	In my experience in business of over 20 years, we want to build on relationships. Traffic, trends, downloads, likes, those things will come and go, but the relationships can stand
1:28.6	the test of time.
	...

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