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Real Estate Training & Coaching School

Podcast: Why Most Lead Generation Efforts Are A Waste Of Time (and Money)

Real Estate Training & Coaching School

Real Estate Training & Coaching School

Business, Careers

4.7669 Ratings

🗓️ 5 February 2021

⏱️ 42 minutes

🧾️ Download transcript

Summary

Gloves off...today's show will help you quickly cut through the noise (and myths) about lead generation. The simple fact is that most agents are never told and never learn the truth about lead generation. HINT: Leads are not hard to generate and shouldn't cost you a dime. When you listen to today's show Tim and Julie Harris will drill down in their usual NO BS style about all the most common forms of real estate lead generation. More importantly, why most of the things agents are being told (and sold) are not worth doing...assuming their goal is to help others and make a profit. Listen now, take notes. Get to know Tim and Julie Harris:* Tim and Julie Harris are the 5 Star rated, award-winning authors of the best selling book, HARRIS RULES. Available everywhere including Barnes and Noble, Amazon. https://amzn.to/39E8O9Y* Tim and Julie co-host the nations #1 daily real estate coaching podcast, Real Estate Coaching Radio. Itunes, Spotify, Amazon etc* Motley Fool's most influential real estate podcast.* 20+ years in the real estate sales, coaching and training industry. Coaching real estate pros in 11 different countries.* Sold over 100 homes first full year in real estate and 1000s of homes thereafter before becoming full-time real estate coaches.* Often referred to as "The Nations #1 Real Estate Coaches"* Featured on Inman, National Association of Realtors and, many other publications.* Howard Brinton Stars.* Founder of YEO Chapter.* Real estate investor.* Private equity fund manager.* Aligned with EXP Realty. YES, we would love to sponsor you.* Married for 30+ years, proud parents of Zoe. Communicate with us:http://timandjulieharris.comText: 512-758-0206Schedule A Free Coaching Call

Transcript

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0:00.0

Welcome to Real Estate Coaching Radio, starring award-winning real estate coaches and number one international bestselling authors, Tim and Julie Harris.

0:21.2

Real Estate Coaching Radio is the nation's number one daily radio show for realtors

0:25.9

who demand authentic real-time coaching.

0:29.1

Get ready for fluff-free, unfiltered, full-strength honesty about what's truly working

0:34.0

to get you into action, helping others others and making money now in today's real

0:38.6

estate market now to our hosts tim and julie harris three two one and we're back julia it is

0:44.6

february the fifth and we are going to pick up where we left off yesterday we were talking about

0:49.7

lead generation yesterday it's definitely the topic de jure for every real estate agent ever was and ever

0:54.8

will be. That's for sure. Because honestly, nowadays with all these options, and I put quotes

1:00.1

around the word options, it's very confusing as to what you should be spending your time,

1:04.0

let alone your money on, focusing on. And before we get to our next point, I want to talk a little

1:09.4

bit more about, because I had some, I had one person in particular that sent me a, I think, a respectful but very confused

1:16.9

text.

1:17.9

And the text was something about social media and all that stuff.

1:22.7

And there were some, this was somebody, and I spent some time researching him before I responded.

1:26.7

It was actually a gal.

1:34.8

And I went to her Instagram page, and I could clearly see why she had been upset that we were sort of poking at the fallacies that a lot of people are hooking their ship to in belief

1:40.7

that it's going to create steady stream of leads for them.

1:43.6

And in her case, in particular,

1:45.2

she'd been doing a lot of really great posting, little videos and Instagram loops and all this

1:50.2

other stuff. And I didn't really spend a lot of time beyond Instagram. But I'm sure she also was

1:54.1

doing similar things on, you know, probably TikTok and Facebook and all the rest of it. So she had

...

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