Pizza Hut vs Domino's | Slices of Science | 5

Business Wars

Wondery

History, Business, David Brown, Management

4.6 • 13.2K Ratings

🗓️ 23 September 2020

⏱️ 28 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

It’s the 1990s and Domino’s rapid rise on the back of its 30-minute delivery guarantee is about to smash straight into a legal roadblock.

And while Domino’s extracts itself from the wreckage, Pizza Hut’s cooking up a new recipe for success. Its latest creation will horrify purists and help the chain fend off pizza’s newest player: Papa John’s.

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Transcript

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0:00.0	Hey, prime members, you can listen to business wars, add free on Amazon music.
0:04.6	Download the app today.
0:07.0	It's summer 1984, an Injeversonville, Indiana, a homeless man sleeping on a bench wakes
0:22.2	with a start.
0:24.2	He looks around the dark, empty shopping plaza.
0:27.3	He figures it must be two or three in the morning.
0:31.6	He jumps at a sound from a nearby dumpster.
0:34.0	Who's there?
0:35.8	No one answers.
0:36.8	But there's more shuffling and banging from inside the dumpster.
0:41.0	The guy frowns.
0:42.5	Damn raccoons, keeping me awake.
0:45.4	Suddenly, a pizza box flies out of the dumpster.
0:49.2	What the heck?
0:50.9	The man looks at the half-crush Domino's pizza box lying on the asphalt and then back
0:55.8	at the dumpster.
0:57.2	It's a hell of a throw for a raccoon.
0:59.9	Gingerly, he steps forward.
1:03.0	A guy in his early 20s bursts up from inside the dumpster.
1:06.4	Gotcha!
1:08.0	There's grated cheese in his black curly hair and smears of pizza sauce on his white t-shirt.
1:13.8	He triumphantly raises a garbage bag into the air.
	...

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