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Business Wars

Pizza Hut vs Domino's | Deliverance | 4

Business Wars

Wondery

History, Business, David Brown, Management

4.613.2K Ratings

🗓️ 21 September 2020

⏱️ 27 minutes

🧾️ Download transcript

Summary

It’s the late 1980s and Domino’s founder Tom Monaghan’s living the high life. After years of struggle, he’s a billionaire and he’s buying up plenty of status symbols to prove it. 

But as Pizza Hut tries to rally a counter-attack, a day of reckoning is fast approaching for the pizza delivery pioneer.

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Transcript

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0:00.0

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0:15.6

It's October 1985 and at a classic automobile auction in Durbrune, Michigan

0:20.7

Domino's founder Tom Monahan sits on the edge of his seat as the auctioneer races the hammer and

0:25.9

And soon at $37,000 to Pizza Man

0:31.2

Monahan smiles as everyone turns to look at it

0:34.3

He's now the proud owner of a 1886 fire engine a few rows in front the Arizona car dealer who lost out glairs at the pizza mogul

0:43.9

Monahan turns to his aid

0:45.9

What's next? The Lincoln K. Ooh, I want that

0:50.6

The aid grimaces his job today is to rain in Monahan spending

0:55.0

But after a lifetime of scraping by Monahan is now the sole owner of Domino's a billion dollar business

1:01.8

And he's enjoying living the high life

1:04.2

The fire engine in the Lincoln K. are just the latest toys

1:07.5

He's already used Domino's money to buy a fleet of aircraft and island and the Detroit Tigers baseball team

1:14.4

He's also blowing more than 100 million dollars on building Domino's swanky new headquarters

1:20.7

But before the aid can urge caution the auctioneer resumes

1:24.8

Next this unique Lincoln Model K convertible used by the king and queen of England on their 1939 tour of Canada

1:33.0

Monahan locks eyes with the Arizona car dealer

1:36.0

They both want this one the auctioneer senses the high roller rivalry

1:41.2

Looks like the lightweight's better get to the back for this one opening at 150

1:45.8

150 150, 150, how 150, 150 would you be 150? Monahan nods

1:50.1

Bayed at 150, a bit of 160, 160, get him up set him up at 160

1:53.9

The car dealer shouts out

...

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