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FranklinCovey On Leadership

Phil Le-Brun: The Octopus Organization

FranklinCovey On Leadership

FranklinCovey

Management, Business

4.6 • 215 Ratings

🗓️ 30 June 2026

⏱️ 35 minutes

🧾️ Download transcript

Summary

Why do so many smart organizations still feel slow, rigid, and stuck in the past? In this episode, Phil Le-Brun—former McDonald’s executive who helped modernize operations across 38,000 restaurants, and now an executive in residence at Amazon Web Services—joins Jennifer Colosimo to introduce ideas from his new book, The Octopus Organization. Phil explains why the “silent killer” of performance isn’t bad people, but good people trapped in bad rules, outdated structures, and 19th-century management thinking. Using the octopus as a metaphor, he explores what it really means to build a learning, adaptive organization where decision-making lives closer to the work, not just at the top. Phil shares practical ways leaders can move beyond soul-crushing, one-time transformations and instead create continuous, humane change that unlocks potential, accelerates decisions, and helps teams thrive in a world of constant complexity. As a global leadership and organizational performance partner, we give strategy the human edge™. For 40 years, FranklinCovey has helped tens of thousands of leaders, teams, and organizations around the world achieve breakthrough results and transform how they execute strategy at scale. To learn more, email us at info@franklincovey.com, visit franklincovey.com, or call us at: 1-888-868-1776

Transcript

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0:00.0

We're missing out, particularly in the knowledge economy, we're missing out in so much potential.

0:05.3

And then you layer on top of that that one study says a manager only understands no more than

0:10.7

40% of what his or her people do. So that manager can't even make a good decision because they

0:16.4

don't really understand how the job gets done. We're actually putting organizations in a place where

0:21.8

decisions become really, really slow for the wrong reason.

0:29.9

Welcome to Franklin Covey's On Leadership. I'm your host, Jennifer Coliseimo. On Leadership

0:36.9

brings practical insight through conversations with

0:40.2

senior leaders and seasoned practitioners, focused on the human side of strategy and transformation.

0:48.3

Today's guest has seen firsthand what organizational transformation truly requires at a scale most of us can't imagine.

0:58.0

Phil LeBron has spent his career in the space of technology and human change,

1:03.6

modernizing operations across 38,000 McDonald's restaurants in 120 countries,

1:10.0

then advising Fortune 500 executives at Amazon Web Services

1:14.5

on what it actually takes to move large organizations forward. His new book, The Octopus

1:22.1

Organization, published by Harvard Business Review Press, makes the case for a fundamentally different leadership

1:29.6

model, one built for complexity, not control. Phil, thank you for joining us on leadership.

1:37.5

Thank you for having me, Jen. I'm wanting to dive right in and start with the fact that at Franklin Covey, all of our clients,

1:47.8

when they talk about capabilities, their people need, they talk about innovation, agility,

1:55.3

growth mindset, having an owner's mentality. And put that in one box. And recently on LinkedIn, you wrote,

2:03.6

the silent killer of good organizations isn't bad people. It's good people trapped in a quagmire

2:11.0

of bad rules and oversight. So while of course there's probably some capability in there,

2:16.3

you've got a systemic broad thesis.

2:19.1

Would you overview that for us and give us a broad view of the octopus organization, a guide to thriving

...

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