Persuaders as Meaning Makers with Anand Giridharadas

Here's Where It Gets Interesting

Sharon McMahon

Government, History, Storytelling, Education

4.9 • 15.1K Ratings

🗓️ 9 November 2022

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

Joining Sharon on Here’s Where It Gets Interesting today is author Anand Giridharadas. Anand’s new book, The Persuaders, documents how people persuade others to change their minds and take action. Learn from Anand about how to move from a defeatist attitude of writing one another off. Changing our perspective about “lost causes” may be the exact thing we need to find true connection and repair our fractured relationships and communities.

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Transcript

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0:00.0	Hey friends, welcome.
0:05.0	Listen, I've heard from so many of you who have said, Sharon, what are we going to do?
0:11.0	People don't even believe in facts anymore.
0:15.0	And that's why I was so interested to talk about this new book called The Persuaders.
0:21.0	Because there is somebody who has made a study of this and has written a whole book documenting
0:27.0	how people persuade others to believe or do something.
0:33.0	And this is the power that can be harnessed for good.
0:36.9	So let's start in.
0:39.2	I'm Sharon McMahon.
0:41.0	And here's where it gets interesting.
0:45.7	I'm really excited to welcome Onens to the show.
0:49.2	Thank you so much for being here.
0:50.7	Oh my gosh, it's such a joy.
0:51.7	I'm such a fan of what you are doing and the way in which you try to convey complicated
0:58.4	and difficult and sometimes painful triggering issues to people in a way that anybody can
1:03.7	understand.
1:04.7	It's very much at the heart of what I've been trying to think about in the last few
1:07.5	years.
1:08.5	Can we try to reach everyone?
1:10.4	And you're really modeling what an everyone approach to civic education and just talking
1:15.8	to people about these issues looks like.
1:17.4	So it's great to meet you and great to be on the show with you.
	...

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