Hello, I'm Manuela Saragossa. Welcome to Business Daily from the BBC. Coming up, is there life for Apple beyond the iPhone?

People are looking at that device, particularly as they've become more expensive and saying, you know what, I'm going to keep that one more year, a couple more years longer, because it does everything I need.

iPhone sales have fallen,

but just how vulnerable are the likes of Apple

and other big tech giants to new entrants in their markets.

These companies create so-called dead zones

around their dominant platforms

where investors and really firms are reluctant to enter

and grow because of their power.

That's all here in Business Daily from the BBC.

People just aren't buying as many iPhones as they used to.

That was clear when Apple reported earlier this week that sales of its flagship product fell.

The company blamed its slow sales on China, the world's biggest smartphone market.

But many analysts say there's a broader problem.

The smartphone has now been around for a decade,

and last year, for the first time,

smartphone sales overall fell around the world for all brands, not just the iPhone.

So if the world has indeed hit peak smartphone, as it's called, what comes after?

My colleague Ed Butler spoke to Ben Wood, senior analysts at the market research firm CCS Insight.

If you think back a decade ago where we had this eclectic mix of mobile phones,

all different shapes and sizes, flip phones, folding phones, candy bars, every iteration of the technology got better.

The screen got bigger, higher resolution, better camera, more capabilities like maps and things like music players.

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