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Entrepreneurs on Fire

Paul Jarrett shares how to position a brand in a saturated market

Entrepreneurs on Fire

John Lee Dumas

Business, Entrepreneurship, Careers

4.84.1K Ratings

🗓️ 4 February 2014

⏱️ 31 minutes

🧾️ Download transcript

Summary

Paul is the Co-Founder and CEO at Bulu Box. Working from NYC to San Francisco, Paul has launched million dollar brands like Neebo and campaigns for companies like Lowe's. As Vice President of Marketing and the Executive Board Member for Complete Nutrition, Paul built a department of ten, trained dozens of franchisees, managed over a dozen vendors, and positioned the brand in a saturated market.

Transcript

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0:00.0

Entrepreneur on Fire 471

0:04.1

John Lee Dumas is here with your daily dose of inspiring entrepreneurs.

0:09.2

Welcome to Entrepreneur on Fire and Prepare to Ignite.

0:16.6

Whether you're starting a business or looking to protect your family,

0:19.9

LegalZoom has award-winning services developed by some of the best legal minds in the country who can help.

0:25.4

Visit LegalZoom.com today,

0:27.5

Enter Fire in the referral box at checkout.

0:30.8

Are you a small business owner wanting to look big time for your clients?

0:35.1

Go to evoice.com and get $5 off every month for life when you enter promo code

0:41.8

Fire. That's evoice.com promo code Fire.

0:47.9

Okay, Fire Nation. Let's get started.

0:51.2

I am simply thrilled to introduce my guest today, Paul Jarrett.

0:56.4

Are you prepared to ignite?

0:58.5

Yes, I am.

0:59.4

All right. Paul is the co-founder and CEO of BuluBox.

1:05.1

Working from New York City to San Francisco,

1:07.5

Paul has launched million-dollar brands like Nibbo and campaigns for lows.

1:12.4

As vice president of marketing, an executive board member for complete nutrition,

1:16.9

Paul built a department of 10, trained dozens of franchises, managed over a dozen vendors,

1:22.9

and positioned the brands in a saturated market.

1:26.0

I've given our listeners just a little overview, Paul, so take a minute.

1:29.3

Tell us about you, personally, because we want to get to know you,

...

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