Own the Narrative (with Rich Dennis)

Professional Troublemaker with Luvvie Ajayi Jones

Luvvie Ajayi Jones

Pop Culture, Society & Culture, Personal Journals, Luvvie Ajayi Jones, Luvvie Ajayi, Humor, Social Media, Luvvie, Self-improvement, Education, Business, Entrepreneurship, Politics, Lifestyle

4.8 • 2.2K Ratings

🗓️ 20 April 2021

⏱️ 88 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this Archive April episode, Luvvie is re-sharing an in-depth interview from 2018 with Sundial Brands Co-Founder and CEO Rich Dennis. In the interview, Rich shares how he went from selling soaps on 125th street in Harlem to building a business that is now a global conglomerate. He chats about why economic freedom is so critical for the Black community and breaks down the costs of (not) buying Black. He talks about buying ESSENCE Magazine and explains how he had the conviction to insist that Unilever invest $100 million in Black women entrepreneurs as part of this partnership with the megabrand. This was one of our most popular episodes when it aired originally, so we're excited to be sharing it again!

Transcript

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0:00.0	Welcome to the Professional Troublemaker Podcast.
0:04.7	This is the place where we help you cultivate the courage, authenticity, and audacity you
0:09.8	need to use your voice, take up space, and live a life that is so bold even your wildest
0:15.4	dreams say goals.
0:16.9	I'm your host, Levin Jai Jones, New York Times best-selling author, sought after speaker,
0:22.2	and sad eyesors, bringing you thought-provoking conversations with amazing people who have
0:27.7	taken action, done scary things, and rocked the boats to an audacious life.
0:33.3	Like the late great John Lewis said, these are the kind of people who are never ever afraid
0:38.0	to make some noise and get in good trouble, necessary trouble.
0:43.4	Professional troublemakers are disruptors for the greater good.
0:46.4	They see issues and they come up with creative ways to solve them.
0:49.8	Today's guest is the embodiment of all of that.
0:53.1	This week I'm talking to Rich Dennis, the CEO of Shea Moisture, owner of Essence Magazine,
0:58.8	and founder of the new Voices Fund.
1:01.9	We are in Archive April.
1:04.2	And Rich and I originally recorded this interview back in 2018.
1:08.9	We were able to record in person at Chicago Recording Company, back when we could do things
1:12.9	in person and be together, remember that?
1:15.6	And we had this in-depth conversation about how he started his company from selling
1:19.3	Shea butter on the streets of Harlem and how it grew into a global company, making economic
1:24.6	change and how it's hiring people in source and product.
1:28.5	We talked about his lessons in building a company that is family oriented into this
	...

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