Overnight Success: Building CyclingTips
Spin Cycle
Escape Collective
4.9 • 1.1K Ratings
🗓️ 24 August 2023
⏱️ 81 minutes
🧾️ Download transcript
Summary
This month's episode of Overnight Success is a bit different. For a long time now, we've been asked to share the origin story of CyclingTips in this podcast, but we always knew there was more to come in this journey. But now that the story is complete, we figured this is a good time to tell it.
Instead of this being a monologue, Wade asked Mitch Docker (from the Life in the Peloton podcast) to host this episode. Mitch's journey with Life in the Peloton is similar to my own in many ways, and I'm enjoying seeing him take his own path and making a success out of it.
It's hard to say if CyclingTips was a success or not. It depends on how you measure it. Like countless other media brands, CyclingTips is no longer in existence. But at one time it was a daily destination for cycling enthusiasts around the globe, and had a strong place within the cycling community that everyone involved was proud of.
The version of CyclingTips that died a quick death was a very popular one. Each year millions of people visited the site. There were thousands of paying members. We ran events. We supported local events whenever we could. We contributed to charitable and social causes. We tried to give a voice to those who didn’t have one. We weren’t the biggest, but we liked to think that we made an impact in our little corner of the world.
From the outside, it might have looked like a straightforward path, but as you'll hear it was anything but...
Transcript
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| 0:00.0 | Look if I think back to cycling tips over all the years the one thing I can really hand on the heart say about that organization is integrity is number one, like journalistic integrity. |
| 0:22.0 | And you can also see that in the content. |
| 0:24.3 | I think that you can see that in people being kind of excited about the things |
| 0:28.3 | that they were putting out. |
| 0:30.1 | It was genuinely impressive, sort of the culture that was built at that point. |
| 0:36.1 | C.T didn't end the way that it should have. |
| 0:38.7 | When it all started to fall apart, there was a real feeling from the community that this would be missed. |
| 0:46.4 | A lot of us and certainly Wade had this feeling of unfinished business. this. |
| 0:55.0 | From Escape Collective, this is overnight success. |
| 1:01.0 | The podcast about the entrepreneurs, the personalities, and the passionate people |
| 1:05.6 | who make up the sport of cycling and the stories behind the icons they've built. G'd Aye listeners, we've got a bit of a different episode for you this time round. |
| 1:19.1 | My name is Mitch Docker and I am the host of the Life and the Peloton Podcasts. |
| 1:23.0 | Now instead of monologueing about his story, |
| 1:26.0 | Wade has asked me to come in and host this episode |
| 1:29.0 | and ask him how he built the business of cycling tips. |
| 1:34.0 | That amazing story that hasn't been told in one place. |
| 1:38.2 | Guys, I hope you enjoy it, sit back, relax, |
| 1:41.6 | and here we go. |
| 1:42.6 | Well let's start let's talk about |
| 1:49.2 | because what I want to do I actually want to find |
| 1:55.1 | out who Wade Wallace is before we move into the story of cycling tips. I don't |
| 2:00.5 | actually know the story of how you ended up in Australia and how you ended up as a |
... |
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