Hey deserving listeners, we have a very special guest on the podcast to promote a very interesting book, very smart guy.

We've had him on the podcast before.

Why don't you introduce yourself and what your book is about?

Of course, Kirk, and thank you again for inviting me on the podcast.

It's a pleasure to be back.

Well, the blind spots between us

talks about how we can improve our relationships.

The subtitle is how to address the unconscious

cognitive biases and build better relationships. Cognitive biases, you might have heard

this term, might have not, but these are the dangerous judgment errors we make because of how our brain is wired and

Unfortunately there are way too many of these errors that cause us to really screw up our relationships in very dangerous ways.

Very problematic ways.

So this is the first book that actually focuses

on what are cognitive biases in relationships,

how do they damage our relationships,

and what are the steps we can take to address

these cognitive biases that harm our relationships so much. Everything is

based on the cutting-edge cognitive neuroscience and behavioral economics, which is my area of expertise. I've spent

about 15 years researching these topics, and that's what the new book is about, focusing on

how do you apply this research in relationships in pragmatic situations a lot of narrative a lot of stories as well as the science mixed in with all the citations for all of you people who like to nerd out on the psychology of it.

Yeah, I read your book a while back and I really love the way it was laid out in that it's very

scientific and very empirically minded, lots of research, lots of technical stuff, but not too much.

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