My question today to you will be who's pushing your buttons because most of you are using the wrong metrics.

Most of you are overcharging and under delivering.

If you're just getting into consulting great because you don't have to go down that wrong path.

What is up you beautiful bastards? It's your boy King Taco, aka

Rabbi Cantlitz, aka No Kagan.

One of the years most popular guests on the show has been Alan Weiss who wrote one of my

favorite books called Million Dollar Consulting. He's a no-nonsense guy who dislikes

self-help books, not as much fan of Tony Robbins, and has amazing suggestions

on growing a consulting business in

businesses in general. He held a small live seminar and was nice enough to let us

record and share one meaty hour of the event. If you ever want to just learn

more about consulting and growing a business, you're going to really

enjoy this episode.

Here's three major things you'll take away.

Number one, why High Ticket consulting is more simplification, not about being more complex. Number two, the oxygen mask principle

and why it matters. And number three, how the unified field theory will be the catalyst for

your consulting success.

Enjoy those three things, plus a bunch more ear nuggets,

along the way.

Not long ago, I had to fly to LA from Boston, and the way I did that was to come up here and catch a United

flight that had come in from Munich.

So it was an overwater 767, so first class had great seats.

...