5 • 145 Ratings
🗓️ 10 August 2020
⏱️ 28 minutes
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0:00.0 | Recorded at Retention Science Studios, this is not your average entrepreneur or e-commerce |
0:10.9 | podcast, and he's not your average host. |
0:14.4 | This is The Story of a Brand with your host, Ramon Vela. |
0:21.3 | So the brand is all a Pop, and it's a sparkling digestive tonic. |
0:27.3 | And so basically, it's essentially it's soda flavors, but it's very low sugar, |
0:33.9 | and there's a number of different compounds in the drink that are really good for your digestive health and your microbiome. |
0:38.3 | So there's nine grams of fiber per can. It's five grams or sugar or less per can. |
0:44.3 | And the goal of the brand is really to create a really accessible consumer experience where you're just drinking a cola or drinking a, you know, strawberry |
0:55.6 | cream soda, but you're getting something that is a great replacement for traditional soda |
1:00.2 | that's also benefiting your digestive and microbiome milk. |
1:08.7 | How many emails do you have unread right now? |
1:12.6 | A hundred? A thousand? |
1:15.6 | More? |
1:16.6 | Now how many unread text do you have? |
1:19.6 | Probably none. |
1:21.6 | This is why over 600 of the most innovative retailers rely on attentive, |
1:26.6 | a personalized mobile messaging platform. |
1:30.7 | With attentive, brands reach more mobile shoppers and drive incremental revenue in a new way, |
1:36.2 | driving 10 times more revenue per message than email. Visit attentive mobile to request a demo |
1:42.3 | and let them know that you heard it here on the story of a brand. |
1:47.2 | Is your marketing ROI being held hostage by mystery traffic or overreported metrics? |
1:53.8 | Inquirer Labs uses post-purchase surveys to fill attribution gaps and add qualitative context to marketing analytics. |
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