So the question before the house is if we have all these behavioral biases that we've talked

about the last three weeks, how do we manage that so we can make better decisions about life and money?

Well that my friend is what we're going to talk about this week on the retirement

and demand show as we end this month-long series on behavioral management,

behavioral finance.

So welcome to the show.

My name is Roger Whitney, by the way.

I am your host, and this is the show dedicated

to helping you not just survive retirement.

We're here to help you rock retirement by being very intentional about the actions you take.

We believe you can rock retirement.

And so today we're going to try to talk about some things you can do to make better decisions and manage yourself. And then we're going to have in our extra segment our head coach from the Rock Retirement Club. That's our private club for people transitioning and

living in retirement where it's a safe place so we can get world-class education and chat with each

other. You can check that at rock retirement club.com. We're going to bring out our head retirement coach

BW to talk a little bit about decision-making and an identity. But before we do

any of that let's define another term when it comes to behavioral finance.

How should they get a mistake of my ability to get beer?

Like there's so many that you.

Huh?

What does that mean?

Heuristic.

We're going to define that.

...